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5 Ways to Increase Brand Awareness on Instagram in 2021 – ReadWrite

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run your social from mobile


Can you name the top social media platforms? You don’t need research for that. They are Facebook, Instagram, Whatsapp, YouTube, Twitter, among a few others.

Internet marketing has changed over time. Instagram, just like Facebook and YouTube, are social media giants – The game-changers.

Increase Brand Awareness on Instagram in 2021

With over 1 billion users, it is right to say, Instagram has a large audience. 200 million Instagram users visit at least one business profile daily.

81% of people use Instagram to help research products and services, and 90% of Instagram users follow a business. That’s not all; 2 in 3 people say the network helps foster interactions with brands. That’s why Instagram business accounts see an average of 1.46% monthly follower growth.

What’s more: in 2020, Instagram launched a ton of features to help businesses market and sell directly from the app. That means more opportunities for internet marketers, brands, and individuals.

However, if you don’t understand the techniques of Instagram and use the right tools, you might struggle for followership. Let’s examine five simple ways to increase your brand awareness on Instagram in 2021.

1. Build a solid profile

Instagram marketing starts with your profile, not content. Your profile communicates your brand to your audience; it could serve as your Instagram landing page. A rock-solid profile can convert visitors to customers, while a weak one can send them away even if you have spent a lot on marketing. That’s why you can’t overlook it.

The first thing to do while setting up your profile is to add a link to it. The link can be used to promote a sale, draw attention to a product launch, landing page, or a popular blog post.

The next thing is to lead with value in your bio description. Tell people the values you offer. By doing this, you are giving your audience a reason to engage with your brand.

Followers+ is a powerful app that can help you create a wonderful Instagram profile and get free engagements. It is possibly the most downloaded application to get free followers on Instagram.

2. Use hashtags

Instagram allows you to use 30 hashtags per post and 30 on a story. These hashtags are powerful marketing tools for any internet marketer. They are not there for fun.

Hashtags help you categorize posts, increase engagements, increase followers, strengthen your brand image, and help reach a target audience.

That’s why you need to pay attention to it and ensure you select the right hashtags for your posts.

Followers+ has this feature too. It can help generate quality hashtags that promote your posts.

Aside from that, you can repost the substance you like, just as download the information that you need to utilize some other day. It enables you to cooperate with your crowd while remaining important on the stage.

Fame Boom is another quality application that can help achieve this. It’s free. Not only does it give tips on the best way to use Instagram, but it also sifts through the most mainstream hashtags of a given timeframe and requests that its clients produce their substance around it. This prompts an increment in the quantity of the two followers and likes.

3. Call to Action

Call to action or CTA gives direction to your audience. It tells them what you want them to do or the next step. A post without a clear CTA is like an aircraft without a destination.

CTAs can be used to drive engagements as well as sales. You can use CTAs like “comment below.” “Share your story.” “Tag a friend who needs to have this.”

Learn to run your Instagram and other social media from your mobile

4. Content calendar

Do not post because you feel like it, be strategic and organized. Don’t post last-minute content. That’s why you need a content calendar.

A content calendar can help keep your target audience engaged, keep track of your performance, identify successful content, and republish content easily.

It is advisable to post daily, or at least once every 48 hours.

5. Use Instagram followers app

Instagram is a social medium, so you need to build relationships with people to get results. And doing that on Instagram is quite easy.

To do this successfully, you need to define your audience and objectives, then target relevant influencers in that niche to work with.

Free Instagram Followers app is an area that claims you can get a free commitment for your Instagram by navigating on their connections. You will need it. You can also check Get Follower out.

Get Follower is an application that assists you with getting more Instagram followers by acquiring coins through basic errands. The application places a few coins into your record when you download it. From that point onward, it requests that you follow certain records on Instagram.

The application collects coins into your record for each profile that you follow. You would then be able to utilize these coins to get followers on Instagram. The application is not difficult to utilize and has an easy-to-understand interface that takes into account all your requirements.

Moreso, you can try the 1000 free Instagram follower’s trial

Many people use Instagram and want to increase their followers. Perhaps the ideal approach to get moment followers on Instagram without paying a penny is to utilize free trials. In coming up next, I will discuss the best stage to get 1000 free Instagram followers, likes, and views.

If you want to get Instagram followers free, we will tell you about many Instagram marketing tools like AiGrow that you can download and get free Instagram followers.

How to get 1000 free Instagram followers trial with AiGrow in four steps

  • The initial step is to sign up AiGrow free of charge.
  • After signing up, set up a couple of boundaries identified with your record and your business.

Indicate a couple of related hashtags, your area, and name some influencers in your specialty.

  • Trust that the Ai motor will produce a rundown of

1000 likely devotees for your page.

  • While considering Instagram as a day-by-day activity limit, begin following, enjoying posts, remarking on posts and stories, and DMing these possible clients.

Out of that 2000 clients, you will want to get 1000 devotees, totally free, and in under seven days.

In any case, on the off chance that you need to reevaluate every one of an endeavor, you can choose any of the bundles, pause for a minute or two, and watch your record developing.

Image Credit: tracy le blanc; pexels; thank you!

Rafiqul Islam

An engineer by profession, blogger by choice. Rafique is a dreamer, goal achiever who wants loves .com lifestyle. With travel and music as his hobbies, he can certainly think about an alternate source of finance, which will undoubtedly help him.

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Fintech Kennek raises $12.5M seed round to digitize lending

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Google eyed for $2 billion Anthropic deal after major Amazon play


London-based fintech startup Kennek has raised $12.5 million in seed funding to expand its lending operating system.

According to an Oct. 10 tech.eu report, the round was led by HV Capital and included participation from Dutch Founders Fund, AlbionVC, FFVC, Plug & Play Ventures, and Syndicate One. Kennek offers software-as-a-service tools to help non-bank lenders streamline their operations using open banking, open finance, and payments.

The platform aims to automate time-consuming manual tasks and consolidate fragmented data to simplify lending. Xavier De Pauw, founder of Kennek said:

“Until kennek, lenders had to devote countless hours to menial operational tasks and deal with jumbled and hard-coded data – which makes every other part of lending a headache. As former lenders ourselves, we lived and breathed these frustrations, and built kennek to make them a thing of the past.”

The company said the latest funding round was oversubscribed and closed quickly despite the challenging fundraising environment. The new capital will be used to expand Kennek’s engineering team and strengthen its market position in the UK while exploring expansion into other European markets. Barbod Namini, Partner at lead investor HV Capital, commented on the investment:

“Kennek has developed an ambitious and genuinely unique proposition which we think can be the foundation of the entire alternative lending space. […] It is a complicated market and a solution that brings together all information and stakeholders onto a single platform is highly compelling for both lenders & the ecosystem as a whole.”

The fintech lending space has grown rapidly in recent years, but many lenders still rely on legacy systems and manual processes that limit efficiency and scalability. Kennek aims to leverage open banking and data integration to provide lenders with a more streamlined, automated lending experience.

The seed funding will allow the London-based startup to continue developing its platform and expanding its team to meet demand from non-bank lenders looking to digitize operations. Kennek’s focus on the UK and Europe also comes amid rising adoption of open banking and open finance in the regions.

Featured Image Credit: Photo from Kennek.io; Thank you!

Radek Zielinski

Radek Zielinski is an experienced technology and financial journalist with a passion for cybersecurity and futurology.

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Fortune 500’s race for generative AI breakthroughs

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Deanna Ritchie


As excitement around generative AI grows, Fortune 500 companies, including Goldman Sachs, are carefully examining the possible applications of this technology. A recent survey of U.S. executives indicated that 60% believe generative AI will substantially impact their businesses in the long term. However, they anticipate a one to two-year timeframe before implementing their initial solutions. This optimism stems from the potential of generative AI to revolutionize various aspects of businesses, from enhancing customer experiences to optimizing internal processes. In the short term, companies will likely focus on pilot projects and experimentation, gradually integrating generative AI into their operations as they witness its positive influence on efficiency and profitability.

Goldman Sachs’ Cautious Approach to Implementing Generative AI

In a recent interview, Goldman Sachs CIO Marco Argenti revealed that the firm has not yet implemented any generative AI use cases. Instead, the company focuses on experimentation and setting high standards before adopting the technology. Argenti recognized the desire for outcomes in areas like developer and operational efficiency but emphasized ensuring precision before putting experimental AI use cases into production.

According to Argenti, striking the right balance between driving innovation and maintaining accuracy is crucial for successfully integrating generative AI within the firm. Goldman Sachs intends to continue exploring this emerging technology’s potential benefits and applications while diligently assessing risks to ensure it meets the company’s stringent quality standards.

One possible application for Goldman Sachs is in software development, where the company has observed a 20-40% productivity increase during its trials. The goal is for 1,000 developers to utilize generative AI tools by year’s end. However, Argenti emphasized that a well-defined expectation of return on investment is necessary before fully integrating generative AI into production.

To achieve this, the company plans to implement a systematic and strategic approach to adopting generative AI, ensuring that it complements and enhances the skills of its developers. Additionally, Goldman Sachs intends to evaluate the long-term impact of generative AI on their software development processes and the overall quality of the applications being developed.

Goldman Sachs’ approach to AI implementation goes beyond merely executing models. The firm has created a platform encompassing technical, legal, and compliance assessments to filter out improper content and keep track of all interactions. This comprehensive system ensures seamless integration of artificial intelligence in operations while adhering to regulatory standards and maintaining client confidentiality. Moreover, the platform continuously improves and adapts its algorithms, allowing Goldman Sachs to stay at the forefront of technology and offer its clients the most efficient and secure services.

Featured Image Credit: Photo by Google DeepMind; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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Politics

UK seizes web3 opportunity simplifying crypto regulations

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Deanna Ritchie


As Web3 companies increasingly consider leaving the United States due to regulatory ambiguity, the United Kingdom must simplify its cryptocurrency regulations to attract these businesses. The conservative think tank Policy Exchange recently released a report detailing ten suggestions for improving Web3 regulation in the country. Among the recommendations are reducing liability for token holders in decentralized autonomous organizations (DAOs) and encouraging the Financial Conduct Authority (FCA) to adopt alternative Know Your Customer (KYC) methodologies, such as digital identities and blockchain analytics tools. These suggestions aim to position the UK as a hub for Web3 innovation and attract blockchain-based businesses looking for a more conducive regulatory environment.

Streamlining Cryptocurrency Regulations for Innovation

To make it easier for emerging Web3 companies to navigate existing legal frameworks and contribute to the UK’s digital economy growth, the government must streamline cryptocurrency regulations and adopt forward-looking approaches. By making the regulatory landscape clear and straightforward, the UK can create an environment that fosters innovation, growth, and competitiveness in the global fintech industry.

The Policy Exchange report also recommends not weakening self-hosted wallets or treating proof-of-stake (PoS) services as financial services. This approach aims to protect the fundamental principles of decentralization and user autonomy while strongly emphasizing security and regulatory compliance. By doing so, the UK can nurture an environment that encourages innovation and the continued growth of blockchain technology.

Despite recent strict measures by UK authorities, such as His Majesty’s Treasury and the FCA, toward the digital assets sector, the proposed changes in the Policy Exchange report strive to make the UK a more attractive location for Web3 enterprises. By adopting these suggestions, the UK can demonstrate its commitment to fostering innovation in the rapidly evolving blockchain and cryptocurrency industries while ensuring a robust and transparent regulatory environment.

The ongoing uncertainty surrounding cryptocurrency regulations in various countries has prompted Web3 companies to explore alternative jurisdictions with more precise legal frameworks. As the United States grapples with regulatory ambiguity, the United Kingdom can position itself as a hub for Web3 innovation by simplifying and streamlining its cryptocurrency regulations.

Featured Image Credit: Photo by Jonathan Borba; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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