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Customer Service Speakers To Hire For Your Next Event



Customer Service Speakers To Hire For Your Next Event

Customer service happens at every step of the customer’s journey. It is a skill that is essential from the moment a customer feels the need for your product or service — to after the sale is made. 

Learning and reinforcing customer service lessons are valuable for leaders as well as employees across all departments. Customer service experts and keynote speakers are your organization’s resources for impactful presentations and training. 

Here are the top 20 customer service keynote speakers in the industry right now. 

  1. Shep Hyken 

Shep Hyken is recognized as one of the world’s leading . He is the chief amazement officer of Shepard Presentations. This company helps organizations develop customer service strategies that amaze and inspire customer loyalty through live customer service keynote speeches and virtual events. Shep’s weekly articles and blog posts, YouTube videos, Amazing Business Radio podcast, among other resources, help his followers and clients develop a customer-focused culture that drives repeat business and customer loyalty. He has been inducted into the National Speakers Association Hall of Fame for his achievements in the speaking profession. In addition, he is a New York Times and Wall Street Journal bestselling author. His latest book, I’ll Be Back: How to Get Customers to Come Back, Again and Againis a masterclass in turning customers into repeat customers and repeat customers into loyal customers.

Website | Linkedin 

  1. Joey Coleman 

Joey Coleman is a lawyer, salesman, teacher and spy. He has worked as a trial attorney, college and graduate school teacher, and the Secret Service and the CIA. Today, Joey is the chief experience composer of Design Symphony, where he helps businesses keep their customers and employees as a keynote speaker, workshop leader, and consultant. He believes that the first 100 days are crucial in the relationship life cycle between businesses and their customers, as well as their employees. Joey shares lessons from his myriad life experiences in his No. 2 Wall Street Journal bestselling book Never Lose a Customer Again. 

Website | Linkedin 

  1. Brittany Hodak 

Brittany Hodak is an international keynote speaker who helps brands create superfans. She is known as the “expert at creating loyal fans for your brand.” She mixes creativity and humor to help businesses, big and small, implement real changes. She is an expert at connecting a brand’s story to the customer’s experiences to create a partnership that turns them into superfans. Brittany is also an award-winning business leader, earning a spot in AdAge’s 40 under 40 and Billboard’s 30 under 30. In addition, she received an award from the Impact Awards at the United Nations as the Most Disruptive Marketing Entrepreneur.   

Website | Linkedin 

  1. Steven Van Belleghem 

Steven Van Belleghem is a keynote speaker, thought leader, and bestselling author on customer service in the digital age. He is passionate about spreading ideas on what customer service should look like today and in the future. He believes in the balance between technology and the human touch, which he covers extensively in his bestselling book, When Digital Becomes Human: The Transformation of Customer Relationships. This balance is essential in an age in which customers have vast amounts of access to information about your company and your competition. 

Website | Linkedin 

  1. Dennis Snow 

Dennis Snow is a keynote speaker, consultant, author, and CEO of Snow & Associates. He spent 20 years working for Walt Disney World. He uses his experience at Disney along with his many years of consulting with businesses around the world to help brands develop a “walk-through-fire” customer loyalty, just like diehard Disney fans. In Unleashing Excellence: The Complete Guide to Ultimate Customer Service, Dennis shares his customer service expertise, a book about designing and implementing an excellent customer service culture in a competitive environment. 

Website | Linkedin 

  1. Scott McKain 

Scott McKain is a customer service expert and the author of two “Year’s 10 Best” business books and four No. 1 business bestsellers on Amazon. He is the founder of Distinction Institute, a company that helps individuals and organizations own their industries. His book ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction helps companies move from standing out to the highest level of distinction in their marketplace. Through his live and virtual events, he delivers impactful presentations that positively influence customers and the company’s bottom line. 

Website | Linkedin 

  1. Matt Dixon 

Matt Dixon is the chief research and innovation officer of Tethr, an AI and machine learning platform that analyzes the value of phone conversations in sales, customer service, and profitability. In addition, Matt is a keynote speaker and business writer. He has worked with Fortune 500 companies in the areas of sales and customer service. He is a frequent Harvard Business Review contributor and a bestselling author. Business Insider considers his book The Challenger Sale to be “the beginning of a wave that will take over a lot of selling organizations in the next decade.” 

Website | Linkedin 

  1. Doug Lipp 

Doug Lipp is a keynote speaker and consultant on the topics of leadership, customer service, and becoming a globally competitive business. Fluent in Japanese, Doug was part of the startup team that built Tokyo Disneyland. After his return from Japan, he led the Disney University Training team. Today, he helps companies create a strong brand that is based on values, teamwork and innovation. In addition, Doug has written eight books on business and leadership, including his latest, Disney U: How Disney University Develops the World’s Most Engaged, Loyal, and Customer-Centric Employees. 

Website | Linkedin 

  1. Jay Baer 

Jay Baer is known as “the world’s most inspirational marketing and customer service speaker.” He delivers live and virtual presentations to audiences worldwide on word-of-mouth marketing, content marketing, and improving customer service, primarily online. Through the company he founded, Convince and Convert, he works with brands to help them gain new customers and keep existing ones. Jay is a six-time author, and his latest book is Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth. 

Website | Linkedin 

  1. Jeff Toister  

Jeff Toister is the “service culture guide.” He is a customer service trainer, consultant, and speaker who helps teams create a customer-centric culture. He is the president of Toister Performance Solutions, Inc., which helps leaders nurture employees to become obsessed with providing excellent customer service. He is the author of four bestselling books, including The Service Culture Handbook: A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service. In addition, his blog, Inside Customer Service, has been recognized as one of the Top Customer Service Blogs by Customer Contact Central and many others. 

Website | Linkedin 

  1. John DiJulius 

John DiJulius is a keynote speaker, workshop leader, and expert on all things customer service. As the president of The DiJulius Group, he helps companies develop consistent customer service experiences across all employees, departments, and locations. He also leads the Customer Service Revolution, which many consider being America’s No. 1 customer service conference. John is a customer service expert who walks the talk. In addition to the DiJulius Group, he also owns John Robert’s Spa, testing his customer service theories and best practices. John shares more of his expertise in his bestselling books, including The Customer Service Revolution: Overthrow Conventional Business, Inspire Employees, and Change the World. 

Website | Linkedin 

  1. Joseph Michelli 

Joseph Michelli is an author, speaker, and consultant helping businesses create memorable and profitable customer service experiences. In addition, he provides customized solutions for employees and leaders to address their unique needs. He is the chief executive officer at The Michelli Experience and a bestselling author. Among his many titles are When Fish Fly: Lessons for Creating a Vital and Energized Workplace, co-authored by the owner of Seattle’s Pike Place Fish Market, and his latest, Stronger Through Adversity: World-Class Leaders Share Pandemic-Tested Lessons on Thriving During the Toughest Challenges. 

Website | Linkedin 

  1. Laurie Guest 

Laurie Guest is a keynote speaker on topics including customer service and staff development. Known as the funny lady from the Midwest, Laurie delivers witty and impactful training to organizations worldwide. More than 24 years of experience in healthcare has equipped her to coach workplaces to provide excellent customer service in the moments that matter most. Her most popular keynote, Life in the Espresso Lane, teaches how employees thrive in a fast-paced world. Her book The 10¢ Decision is for team members and leaders who want to take their careers to the next level.  

Website | Linkedin 

  1. Adam Toporek  

Adam Toporek is a customer service expert and speaker. He is the author of Be Your Customer’s Hero — his playbook to succeeding on the customer service front line. His expertise in customer service stems from his background as an entrepreneur working in wholesale, franchising, and small business. For Adam, customer service must be the primary focus of any organization. Excellent customer service can have a significant impact on a business’s bottom line. Adam utilizes a real-world approach to help organizations face their unique challenges. 

Website | LinkedIn 

  1. Lisa Ford 

Lisa Ford provides customized presentations on the topics of leadership and customer service. She helps individuals and organizations in the United States and worldwide deliver exceptional customer service that inspires customers to return. Lisa is known for her video series, Exceptional Customer Service: Exceed Customer Expectations to Build Loyalty & Boost Profits, the No. 1 selling business series in the U.S. for more than five years. The National Speakers Association inducted her into the Speakers Hall of Fame in 2002. Her book, Exceptional Customer Service, teaches companies to thrive by building customer loyalty. 

Website | Linkedin 

  1. Ron Kaufman 

Ron Kaufman has been ranked as the No. 1 Customer Service Guru in the World by Global Gurus for three consecutive years. He is an educator, keynote speaker, and thought leader on customer service culture development. As co-founder of UP! Your Service — Ron helps companies worldwide deliver uplifting Service to their customers using the customer service culture methodology he has developed over the years. Ron has written 15 books, including his latest New York Times bestsellerUPLIFTING SERVICE: The Proven Path to Delighting Your Customers, Colleagues and Everyone Else You Meet 

Website | Linkedin 

  1. Robert Spector 

Robert Spector has been in the customer service business since the age of 13 while working in his family’s butcher shop. Today he delivers keynote presentations all over the world to audiences ranging from individual organizations to industry-wide conferences. He is widely known for his bestselling book, The Nordstrom Way to Customer Service, inspired by his experience as the only journalist granted access to how Nordstrom does business. 

Website | Linkedin 

  1. Ross Shafer 

Ross Shafer is dubbed as America’s Funniest Motivator. He is an Emmy-winning TV broadcaster and comedian who uses his humor and industry experience to help companies in business, growth, motivation, and customer service. In addition, as a leadership coach, Ross has written and produced 14 human resource films. He has written nine books, including No More Customer Friction: A Bold Blueprint for Raising Customer Scores, that guide front-line employees and leaders on how to retain customers for life. 

Website | Linkedin 

  1. Shaun Belding 

Shaun Belding is the CEO of The Belding Group of Companies, Inc., a management consulting firm that provides leadership and customer service training. He is a keynote speaker who brings his 30 years of experience and humor to his customized presentations. He coaches organizations in every industry to create a workplace culture that is focused on customer service. Shaun is the author of five books, including The Journey to WOW: The Path to Outstanding Customer Experience and Loyalty, a book on creating a customer-obsessed organization that successfully earns customer loyalty. 

Website | Linkedin 

  1. Chip Bell 

Chip Bell is a keynote speaker, trainer, and expert in customer loyalty and customer service innovation. He has been named one of the top 10 speakers on customer service by Global Gurus. His customer-centric strategies have helped many Fortune 100 companies enhance their customer relationships. Chip is also a bestselling author with 22 books under his name to date. His new book, Inside Your Customer’s Imagination, talks about building a co-creation partnership with customers that aims to fulfill their hopes and aspirations, not just their needs and expectations. 

Website | Linkedin 

Inner Article Image Credit: LinkedIn Photos; Thank you!

Top Image Credit: Borta; Pexels; Thank you!

Brad Anderson

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content at He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at


9 Healthcare Marketing Strategies to Attract and Engage Patients



9 Healthcare Marketing Strategies to Attract and Engage Patients

If you’re a healthcare provider looking for new and effective ways to find and engage potential patients, you’ve come to the right place. In this blog post, we’ll look at nine healthcare marketing strategies that can help you attract more patients and increase your patient engagement. From leveraging social media to investing in search engine optimization, these healthcare marketing strategies will give you the tools to reach out to and build relationships with potential patients. So, let’s get started.

1) Define your audience

Identifying the target audience for your healthcare marketing efforts is an essential first step in any marketing strategy. You need to determine who your ideal patient is so you can craft effective messaging and use the right tactics to reach them.

Start by considering the demographics of your current patients and those most likely to be interested in your services. Take into account age, gender, income level, location, and other factors that might be relevant.

Then, think about the pain points or needs your services can address. It will help you identify potential customers who could benefit from your offer. For example, if you specialize in sports medicine, you’ll want to target athletes and active individuals who are likely looking for solutions to common injuries or health issues.

2) Foster relationships with referring physicians

Building relationships with referring physicians is great for your healthcare marketing strategy. Physicians are well-respected and highly trusted in the healthcare industry, so building meaningful relationships with them is important. Doing so will help you gain access to their patient referral networks and increase your visibility in the community.

Start by introducing yourself and your practice to referring physicians. Ask for their contact information and make sure to keep it up-to-date. Connect with them on social media, if appropriate. Offer to attend conferences and meetings they are attending, or invite them to yours. Offer them patient education materials, discounts on services, or other incentives that show your appreciation.

You can also offer referring physicians helpful resources and advice, such as regular updates on medical advances or educational materials related to their specialties. Make sure that your content is always accurate and up-to-date. Finally, be sure to follow up with referring physicians regularly. It will show them you value their relationship and help maintain positive working relationships.

3) Research your competition

Understanding your competitors is essential when it comes to healthcare marketing. Knowing what strategies they use and how successful they are can help you improve your tactics and stay ahead of the game.

Start by researching the demographics of your target market – who are they, what do they need, and how can you reach them? Analyze their services and offerings and evaluate their marketing tactics. Ask yourself how you can differentiate your services from theirs, what makes your product better, and how you can beat them in terms of quality, cost, or convenience.

Look for trends in their marketing campaigns and see what works for them. Analyze their approach and create a plan that capitalizes on their weaknesses and maximizes your strengths. Discover what makes them unique and use this knowledge to inform your marketing strategy.

4) Incorporate SEO into your website

Search engine optimization (SEO) is essential for healthcare marketing and can help increase organic traffic to your website. It involves optimizing keywords, phrases, titles, headings, images, and other elements on web pages to appear higher in search engine results.

Optimize your website for search engines to ensure that it ranks high when users search for topics related to your practice. The higher your site appears in the search results, the more traffic it will get –more opportunities to convert leads into appointments.

SEO helps you get found by potential patients and keep existing patients coming back. As an essential part of your healthcare marketing plan, it’s important to understand how to incorporate SEO into your website.

First, you’ll need to create content that is both informative and optimized for search engines. Research relevant keywords related to your practice and target audience, then use those keywords in your website content. Ensure you don’t overuse the keywords, which can negatively affect your rankings.

It’s also important to ensure your site is easy to navigate and contains fresh, unique content. It will improve user experience and encourage visitors to stay longer on your site. Additionally, ensure that your website works on all devices and browsers. It will maximize the number of people who can access your site, increasing your ranking in search engine results.

5) Use social media

Social media is another powerful tool when it comes to healthcare marketing. Not only does it allow you to interact with potential patients directly, but it also builds relationships with current and potential referral sources. Utilizing social media channels allows you to share valuable information about your practice and create content that engages with patients and drives new leads.

Regarding healthcare marketing, social media is important to your overall plan. With a well-executed social media strategy, you can reach a wide audience quickly and easily. It’s essential to have an active presence on major platforms like Facebook, Twitter, LinkedIn, Instagram, and YouTube, as they provide excellent opportunities for reaching a wide range of audiences.

The key to success is to create content that resonates with your target audience and can convert leads into actual customers. Post relevant information about your services and helpful health tips, and answer questions from potential patients.

Ensure to include visuals whenever possible, as this will help grab your audience’s attention. Also, use hashtags to make your posts more visible and encourage user engagement. Responding quickly to comments and questions is important to foster relationships with potential patients. Finally, measure and track the results of your efforts through analytics software like Google Analytics or Facebook Insights.

6) Develop a strong brand

When it comes to healthcare marketing, creating a strong and unique brand is essential. It is your opportunity to stand out from the competition. Crafting an eye-catching logo and website and utilizing high-quality visuals can help you make a powerful impression on potential patients.

Another great way to build your brand is by creating custom content. Leveraging educational materials like blog posts and videos can help showcase your expertise. Sharing success stories and patient testimonials can also be effective in building trust with potential patients. Look for opportunities to get your name out in the local community. Attending events and partnering with other organizations are great ways to boost your visibility.

Participating in local events is a great way to interact with potential patients and show them why your services are superior. It also allows you to network with local healthcare professionals and gain referrals.

You can also host educational webinars or live chats to educate your patients and generate leads (healthcaremailing dotcom). Tools like Zoom or YouTube Live will allow you to stream the content and engage with people who aren’t physically present in the room. It can also help you reach a wider audience since many patients won’t be able to attend in person and may not have access to your event unless they know it beforehand.

You can ask questions during the webinar or chat and collect data from those who participate through their answers before ending the session with an action plan for following up with those who respond positively. It allows for better follow-up than just sending automated emails out afterward – you’ll get actual feedback from real people.

7) Invest in content marketing

Healthcare Content marketing is a powerful tool for healthcare providers to attract and engage new patients. It involves creating and distributing content related to your business’s services or products. It aims to educate and inform potential patients about your practice, services, and how you can help them.

Content marketing can take the form of articles, blog posts, infographics, videos, podcasts, social media posts, and other forms of media. This type of content provides value to potential patients and can help establish you as an authority figure in the industry. By creating high-quality content that is informative and engaging, you can help potential patients learn more about your practice and its offerings. You can also use content marketing to build trust with current and prospective patients.

Content marketing can be done in-house or outsourced to a content creation agency. If you choose to outsource, select an agency with expertise in the healthcare industry that can create accurate, relevant, and up-to-date content.

No matter your approach, content marketing can be an effective strategy for reaching new patients and building relationships with them. By investing in content marketing, you’ll be able to keep your website updated, attract more organic traffic from search engines, and give your current and prospective patients the information they need to make an informed decision about their healthcare.

8) Advertise online

Online advertising can be a great way to reach potential patients and those in your care. You can use platforms like Google Ads and Facebook Ads to target potential patients based on location, age, gender, interests, and more.

Online advertising can help you promote awareness of your practice and services, increase brand visibility, and even drive conversions. You can also ensure your messages reach the right people with the right targeting. Just do your research and understand the different types of ad formats available.

For example, some formats are better suited to creating brand awareness, while others may be better for lead generation. Additionally, have clear, concise messaging with strong call-to-action (CTA). It will help ensure that your online ads are effective in driving conversions.

Paid advertising on social media channels or platforms like Google Ads is another great way to reach potential patients. Setting up ads allows you to target specific population segments, which increases the likelihood of getting clicks and converting leads into customers.

9) Implement lead capture forms

Lead capture forms are essential in any successful healthcare marketing strategy. They allow you to collect information from potential patients, such as name, email address, phone number, and other contact information. This data allows you to track your leads and nurture them into becoming paying customers.

To get the most out of lead capture forms, design them for maximum conversion. It means providing an easy-to-use interface with a clear call to action that encourages users to take action. You should also include a field for additional comments or questions so that you can gather more detailed information about your leads.

Your lead capture forms should also be strategically placed throughout your website. Place them prominently on your homepage, or add them to key service and contact pages. Additionally, consider offering incentives to encourage people to fill out the forms, such as discounts or free consultations.

By investing in lead capture forms, you can track your leads and nurture them into becoming loyal customers. The right combination of design, placement, and incentives can make all the difference in finding and engaging patients.


Healthcare marketing is a unique opportunity to build relationships and connections with your audience. These people will benefit from your products and services to be incredibly loyal customers. By putting yourself out there in a way that resonates best with your target demographic — and by keeping an eye on what makes them tick — you’ll find that you have a much easier time engaging them on social media or in person at events like conferences or expositions.

Hopefully, we leave you with insights on the marketing strategies that can help you find and engage patients in a way that leads them to take action.

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Paul Mark

A highly creative and motivated self-starter with exceptional project management skills and strong ability to work independently desires the job of a Brand Marketing Coordinator at Healthcare Mailing, a leading provider of healthcare email list, Physicians Email List, medical email list and healthcare related marketing services.

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Alternatives to Layoffs in Tech: Maintaining a Stable Workforce



Alternatives to Layoffs in Tech: Maintaining a Stable Workforce

The tech industry is volatile and subject to the whims of the market. With the recession that’s predicted to hit the global economy in late 2023, companies everywhere, from small startups to major enterprises, are already taking countermeasures to combat it. Ironically, the most commonly employed countermeasure is large-scale layoffs.

Just recently, Microsoft announced 10,000 job cuts, impacting nearly 5% of its global workforce, as part of “workforce reduction” measures the company is taking. This was soon followed by a similar announcement from Google’s parent company, Alphabet. CEO Sundar Pichai commented on the downsizing, saying the company had “hired for a different economic reality” than what it’s up against today.

During times of economic hardship, it is important for companies to maintain a stable, employed workforce. This is why many businesses are searching for alternatives to layoffs as a method to get through these challenging times. Let’s explore what some of these potential alternatives could be.

Reducing Hiring

A substitute for layoffs is to recruit fewer people each month in the first place. Companies might limit the pace of new recruits and concentrate on keeping their present employees. This is one of the factors that they can adapt to rather than reduce their current staff.

During the height of the pandemic, companies like Amazon, Meta, and Microsoft hired and grew their employee base significantly. In contrast, Apple hired at a more modest rate compared to its peers, adding only 17,000 new recruits between 2020 and 2022. Now that uncertain times are ahead, and we see the consequences of overhiring in the form of mass layoffs. On the other hand, Apple has avoided using layoffs as a tool to deal with these dire circumstances.

Hiring Freeze

The implementation of a hiring freeze is an additional alternative to laying off present employees. This entails putting a temporary stop to all new hiring until the business’s financial situation improves. By doing so, companies can cut expenditures while maintaining the current staff.

Another reason why Apple is not laying off its employees like its counterparts — is that it implemented a hiring freeze in November 2022 to prepare for the turbulent times that are ahead. There’s no news on when the freeze will be lifted, with sources even saying that it could go on until September 2023.

Reducing Working Hours

Reducing the number of hours a worker works each week is one such option that can prove to be beneficial. This enables businesses to maintain their personnel while also cutting expenditures. Employees who are able to keep their jobs but with fewer hours worked may also benefit from it, freeing up more time for other activities.

Reducing hours, not workers, is the right for forward-looking business leaders to institute today. 73 companies in the UK ran an experiment with a four-day workweek. The results showed that managers and employees generally described being more or equally productive in a shortened week. A shorter work week gives employees more time to spend with their friends and family and also focuses on any hobbies or part-time ventures that they wish to cultivate.

Voluntary Separation or Leave

Offering voluntary unpaid leave is another substitute for permanently laying off workers. Although this reduces the number of employees, it also gives them the option to return to their positions later. This is advantageous for the employer and employee because it lets workers take a short break while businesses save money.

Alternatively, companies can also implement a voluntary separation program. This enables employees to willingly leave the organization in exchange for severance compensation. This may be a successful strategy for reducing the workforce while still treating the impacted workers with fairness and compassion. Coca-Cola offered voluntary separation packages to 4000 employees in North America, and it included some major incentives like at least a year’s pay plus a 20% bump.

Focusing on Employee Retention

The most optimal way to avoid layoffs is to reduce employee turnover. High turnover can lead to a constant need to fill available positions, which can be costly and time-consuming. Businesses can decrease the number of unfilled positions and the need to hire and train new employees by putting more emphasis on employee retention and taking measures to improve it. Employers can concentrate on keeping their present staff members by offering them competitive wage packages, flexible work schedules, and opportunities for career advancement.

When to layoff employees?

It’s crucial to remember that laying off employees should only be used as a last resort. Additionally, when layoffs are unavoidable, the business should manage the situation with transparency and empathy. It’s vital to avoid doing bad layoffs or for the wrong reasons. The recent Twitter layoffs are a prime example of a bad layoff, with employees either being informed by email that they have been laid off or finding out after discovering that they have been locked out of their work laptops or communication channels.

Layoffs are not always the best option and can often be detrimental to the organization as a whole. Companies can keep a steady workforce while still controlling expenses and adapting to market changes by thinking about possible alternatives to layoffs. Employers should be aware of their options and carefully consider them while putting the interests of their staff first.

Featured Image Credit: Photo by Christina Morillo; Pexels; Thank you!

Asim Rais Siddiqui

Asim Rais Siddiqui is a seasoned professional with over 10 years of experience in developing and implementing advanced technology and software solutions. He excels at leveraging his expertise to drive business growth by identifying and capitalizing on new market opportunities and taking calculated risks.

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4 Software Tools Solopreneurs Need in 2023



Brad Anderson

Solopreneurs may be the pluckiest type of entrepreneur there is. They decide to bring their business idea to life on their own without the assistance of a team. Solopreneurs can start their companies as side hustles to develop additional career interests. Or they may go all in, hoping to reap the rewards of flexibility and autonomy.

While complete control can be a huge benefit of solopreneurship, it’s not a walk in the park. Since owners tackle everything alone, finding ways to streamline all the to-dos becomes paramount. Without essential software tools, tasks may pile up because they’re too challenging or time-consuming to complete alone. Below we’ll dive into four tools solopreneurs can use to make their jobs easier.

1. Legal Document Management Apps

Every business sells something. It could be intangible, such as bookkeeping services. Perhaps it’s something more physical, like a commissioned work of art. Or it’s a mixture where someone receives a finished product, but services like web development are a part of it.

In each case, a solopreneur has something to offer clients. But managing these relationships usually involves legal agreements, including contracts. Without them, it’s hard to hold either party accountable. Contracts spell out expectations for performance and payment, giving each side some protection and recourse.

The problem is that not many solopreneurs have a background in contract law. In addition, organizing all the paperwork associated with binding agreements can get messy. Most will find it easier to use a contract management platform to handle this side of the business. With the right app, the processes behind creating and signing contracts become more efficient. Owners can automate repetitive tasks, secure e-signatures, and gain cloud storage space.

2. Invoicing Software

Solopreneurship doesn’t eliminate the need for invoice management. Whether a business is a large enterprise or a one-person endeavor, it depends on the exchange of money. Funds flow out to vendors and other companies for supplies. More importantly, revenues come in from those purchasing what the business sells.

Money can exchange hands at the point of sale, but many solopreneurs offer services. With this type of business model, revenue usually comes in after the fact. A graphic designer may perform recurring work for six different clients. However, the designer won’t receive payment until each client approves the agreed-upon deliverables. This setup requires invoicing, which can become tedious for any business owner.

It’s even more cumbersome for solopreneurs, who must juggle projects and chase down payments at the same time. A report from the Independent Economy Council found getting paid is one of the top challenges for freelancers. An astonishing 74% of gig workers say they’re not receiving on-time payments. Unbelievably, 59% say they’re still waiting for $50,000 or more.

Yet 38% are still creating invoices from scratch using word processing tools, and such invoices must be tracked manually as well. Invoicing software saves solopreneurs from having to do this. They can reuse templates, track when invoices go out, and determine which payments are late. Invoicing apps streamline the process of following up with late or missed payments and signal the need for tough client conversations. Also, these software tools automatically make deposits into bank accounts and simplify income tax preparation.

3. Task Organizers

Making to-do lists takes time away from doing the work. Even so, it’s a necessary step in the planning process. Solopreneurs who devote their attention to every aspect of running a business will find it difficult to succeed without organization. Spreadsheets and word processing programs might seem like a convenient solution. But these software tools are often too simplistic to meet the needs of a busy owner handling it all.

Project management solutions are great for larger companies because they keep teams in collaboration mode. A business with one person may find project management apps too complex. After all, they’re the only ones tracking tasks, creating timelines, and delivering outcomes. Solutions that organize to-do lists are usually a better fit.

These apps let solopreneurs initiate tasks, categorize outstanding items, and establish priorities. They can see what’s on their plate each day before it begins. If a deadline needs reprioritizing, it’s not too difficult to rearrange. A business owner can immediately see how a shift in priorities will impact the rest of their scheduled responsibilities. Furthermore, task organizers will send reminders of critical deadlines so nothing gets missed.

4. Social Media Tools

Statistical research shows 33% of marketers spend between one and five hours weekly on social media. While this represents the majority, about 23% dedicate six to 10 hours weekly to social media marketing. This time may seem like a drop in the bucket for larger companies, but it can be more significant to solopreneurs.

Sole business operators aren’t relying on the talents of a social media manager to post for them. Marketing, including social media posts, is something they must plan as part of their day. Simultaneously, social media may become like a rabbit hole they can’t escape. A solopreneur’s productivity can take a nosedive if they get too caught up in posting content.

Fortunately, there are apps that can automate posts for owners who want to avoid distraction. Solopreneurs can still engage with their customer base while getting back a portion of their time. Social media software tools let them automatically schedule posts for each week. If business owners have a long-range content calendar, these platforms can execute it. Sudden changes aren’t a problem, as it’s possible to cancel or modify automated posts.

What Solopreneurs Need

Operating a business is daunting enough for owners who have teams to rely on. Those who do it by themselves are, without a doubt, a different breed. They’re not afraid to face challenges, knowing they can learn to handle whatever comes their way. But it doesn’t mean solopreneurs can’t gain advantages from adding specific software to their toolkits. Apps that make everyday processes less of a chore can also make running a solo venture less overwhelming.

Featured Image Credit: by Judit Peter; Pexels; Thanks! 

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content at He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at

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