The process of progressing further has taken a steep ascent as there is numerous technology at our disposal. These technologies have helped us make countless contributions. Moreover, these advancements are the foundation for several more innovations yet to be discovered by the industry.
The statistics also support the future accession of emerging technologies. The rate of growth of 104% can be seen by the year 2023, according to Statista. IoT and Blockchain Technology are the two leading advanced technologies that will help these advancements.
Although there is another technology that tech-enthusiasts are trying to incorporate with these two. We can say collectively they will be known as ‘The Big Three.’ In early October, Facebook changed its company logo and gave itself a new fresh face with the name ‘Meta.’ They also aim to develop further the Metaverse, which has given a ray of light to the subject.
Crucial Aspects of Metaverse, IoT, and Blockchain
Here we will discuss the crucial aspects of Metaverse and consider the significant importance of Blockchain and IoT for developing Metaverse in great detail. Moreover, we will discover Blockchain Technology’s and IoT’s benefits in developing Metaverse as a secure, stable, and reliable platform. A platform for industries looking to introduce practical characteristics into their business practices.
Understanding Blockchain and IoT Technology
1. Blockchain Technology
Imagine you need to share your digital asset on an online platform. But you are afraid it might be stolen while you send the assets. Nobody wants to be tormented by the repercussions, as people always aim for benefits. Blockchain Technology plays a vital role in securing those assets for you. It will monitor and provide security through a simple attribute called a distributed ledger.
The benefit of blockchain technology can be observed in its method of storing and transferring data in blocks chained to the previous digitized information. Initially, Blockchain was a concept established to secure crypto trading, but soon, Blockchain development companies started to recognize the potential of scaling the technology to a greater extent.
- Experts believe Blockchain Technology is making tremendous progress in manufacturing industries with a rate of 73% stated by findstack.
- Statista says spending on Blockchain Related solutions will reach 19 billion USD by 2024.
- It is observed that Blockchain technology was able to enable 20% of IoT technologies in 2020.
The practical advantages of Blockchain Technology are that it can provide transparency and agility and works as a cost-effective solution for transferring data with rapid speed and security. In addition, the owner can track the information as it works on an immutable ledger and proves the ownership as the copyright or trademark of the digital property cannot be altered.
Benefits of Blockchain Technology:
- As the technology provides a feature for keeping the information unaltered, the reliability factor between two or more parties will be maintained.
- Data accuracy is another advantage of the technology as all the validated transactions are recorded and monitored with high standard security.
- The information can be shared more efficiently and eliminates the part where the administration needs to reconcile the records.
So conclusively, blockchain technology provides security, stability, and reliability to the information shared in mass volume between several functioning groups.
2. Internet of Things (IoT)
Now let’s move one step further to sharing relevant information about technical aspects of the future. IoT has enabled the practice of utilizing and transferring information in a contemporary manner. Since the involvement of IoT in numerous technology industries, we have seen the distribution of information in many capacities.
IoT has simplified connecting every general and sensory device efficiently to make everyday tasks convenient. However, the true potential of IoT is yet to be realized. Also, a blockchain can adequately make IoT superior in multiple ways.
- Introducing IoT has improved efficiency and productivity significantly, says 83% of organizations globally.
- By 2030 the number of active devices functioning on IoT will surpass the stated number, i.e., 24.5 billion.
- According to Statista, the accumulated worldwide spending on IoT will reach 1.1 trillion USD by the end of next year.
The term IoT is coined based on the technology’s practical application. It aims to connect every device, machine, human, and ‘Things’ essential in automating any process efficiently, eliminating inaccuracy, and saving time.
So far, it has been observed that IoT has been utilized by Tech-Giants and manufacturing companies to boost their productivity. There are many pivotal devices involved to make the system and procedure faster. Devices like actuators and sensors are the primary ones. These devices have allowed experts to elevate the concept for further development.
Benefits of the Internet of Things (IoT):
- The technology allows devices and machines to share information efficiently, increasing the net productivity of the whole process.
- It will be able to decrease the cost of operation and maintenance. At the same time, enabling mobility and providing flexibility for the dedicated processes.
- The most notable benefit of IoT is that it can elevate user experience and offer a spectrum of personalized services.
My purpose for explaining the importance of Blockchain and IoT for future technology points us toward the possible answer of how these two technologies can be the greatest benefactor in growth. But first, we must understand what is and why its banks on the development of these two technologies.
The Evolution of Digital Human to Metahuman
Digital Human is a design concept that leverages the tools and features of the game development engine to produce high-fidelity characters with attributes similar to real-life human beings. Every pixel of the characters is hyper realistically personalized according to one’s prerequisites. The prominent game development company that has taken an interest in the concept and has provided appropriate tools to scale the technology is Unreal Engine 5.
The designing and creation of digital humans are supposed to bring groundbreaking changes to the entertainment and media industries initially. However, sooner or later, technology will make remarkable revolutions in multiple IT segments.
They bank on basic digital human features such as being AI-powered and Machine learning. Through these two technologies, they can analyze every situation and possibly fabricate responses and solutions accordingly.
Digital humans are going to be an essential part of the Metaverse.
The concept will offer an amazingly immersive experience and add a factor of realism. Considering the opportunity, Unreal engine focused the attention of tech enthusiasts on their latest Digital Human developer tool, Meta Human Creator.
They are not planning just to increase the user experience but to elevate the idea to the degree that it can be used practically as intellectual property and digital assets. I mean, that is what we can consider them, right?
As digital assets and now you might have an idea why we started to understand Blockchain and IoT first, two of the most curricular technologies that will help increase the application effectively. Both the technology will allow it to reach its full potential as one deals with securing the digital asset and the other one helps to maintain the flow of information seemingly without sufficient accuracy.
- There are around 50,000+ users that have adapted the ideas of Web 3.0 virtual worlds, and experts have said they are increasing exponentially.
- So far, the market for Digital humans has reached a size of 527.58 billion USD, says PRnewswire.
- The revenue CAGR of Digital Human avatar for AI technology is stated at 46.4%, as mentioned by EmergenResearch.
The Possible Scope of Metaverse
Blockchain and IoT can act as catalysts in developing the possible scope of the Metaverse. To understand that possibility, we needed to know how the technology works, and we did. We also looked at a few of its benefits and how it can impact the process of operating via information.
The essential roadmap of introducing Digital Human in Metaverse is through making the transfer of data and information security as well as fast pace. These will affect both the owner and the client in multiple ways.
From the educational sector
Major industries have recognized the advantages of Digital Humans, like entertainment, IT, and industries that reap the benefits of digitalized technology. For example, the educational sector is trying to implement AI bots much brighter and more efficiently than a human expert. They utilize the digital Avatar to eliminate the sense of isolation more than 50% of students would experience while studying from home.
Entertainment industries are creating life-like characters for games, movies, and events
These digital characters bank on AR/VR technology to fully captivate their audience. Likewise, health care industries lacking staff to engage with their patients daily can effectively use their digital copies to communicate in a riveting manner.
Other industries are starting to recognize the importance of human connection and the ability to communicate with each other in a more lively way. This can be possible by making the technology more advanced and accessible with the help of Blockchain and IoT.
Benefits of IoT and Blockchain for Digital Human
Closely connecting the tiny dots, you will eventually find that the technical benefits of Blockchain and IoT will increase the chances of Digital Human being a technology. Indeed clients will have to leverage the skills and experience of Developments Companies to make it work.
- Smart contracts will enhance the user experience for transferring data securely and validating the ownership of the digital asset, which in the Metaverse is quite essential as we engage with digital assets on a complete basis.
- Managing digital assets with the help of Blockchain can increase the trust factor between two governing bodies. Moreover, it will make storing and transferring information on the cloud a typical process.
- Digitalizing the real-world asset will need distributed ledgers and secure currency to offer rapid deals without altering the source and destination of the assets. For example, a spring unit containing the Avatar of a natural person will be available on the internet without worrying about significant setbacks.
- IoT Technology will increase the range of personalization. The primary obstacle is necessary information available to enthusiasts in the area of specific amounts of technology. Imagine being able to create a life-like copy that has all the characteristics of the person you want it to be intimate with. IoT can make it possible for Digital Human.
Challenges and Possible Solutions
Let’s look at some of the challenges impacting the growth of digital human and the Metaverse.
The first and foremost challenge is providing the right tools and equipment to the creators. Also, at the same time, looking at how efficiently Metahuman by Unreal engine is advancing. It will cut off a lot of unnecessary time-consuming work for the creators.
Making the technology a learner as it needs to adapt every emotion, characteristic, technical aspect, and decision-making power of the actual human, the digital asset is intimating. Machine learning will make this possible, and IoT is a gateway to enable machine learning to perform those potentially crucial functions.
It is securing the information that the digital asset poses. Blockchain provides an innovative and secure data network that the owner can monitor effectively. It will also give a response feature that will indicate the changes done by another unwanted source.
The era of utilizing digital technology to its most beneficial potential is close. Blockchain, IoT, Metaverse, Metahuman as well as Machine Learning will make it possible. Indeed the process is time-consuming, but the benefits are the most crucial aspect. Moreover, they will affect the welfare of the general public.
Digital Humans can learn, grow and interact with human beings conventionally. They are helping us to become smarter and more orthodox and elevating the use of knowledge to an unprecedented extent.
IoT and Blockchain are the two leading technologies of the modern era.
But whose features and factors will eliminate the risks and possible threats leading to major disasters? Underlining the possibilities and grave importance of every interconnected technology is a crucial practice we should be aware of. It helps us improve with each passing day and make an impactful technological revolution.
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How to Find a Professional Design Team
A business that wants to grow and scale will need a design team. According to Firstsiteguide, 70% of small-to-mid-sized enterprises invest more in their digital presence. As companies began to move online, the demand for user-friendly software to attract large numbers of customers has increased.
If existing enterprises require designers to create a website or application, startups also hire specialists to develop a product design. Software is essential for sales and recognition, so managers carefully approach personnel selection. If you’re looking for an experienced design team and want to know how to choose the best one, check out the tips for finding the perfect candidates.
When to Look for Designers
The online market is constantly improving, and with new digital features, customers are no longer willing to collaborate on the old model. To avoid losing your clients, you should keep up with innovations: update a legacy interface, introduce new communication ways and think about a payment system. Rapid adaptation gives the company a guarantee of maintaining sales and image.
Selling software needs a convenient and simple design, but only some entrepreneurs decide to improve it. To determine if it’s time to involve a designer in the project, analyze your situation:
- you do not have a selling website design or your product design;
- you are constantly selling your product or service using the software;
- you are not satisfied with your design quality at the moment;
- your potential users are not willing to interact with the content;
- your product design is different from the design of the application.
If you are familiar with these issues, your business needs an experienced team of designers who will analyze the product and create a modern structure for productive work with clients and partners.
Types of Design Teams
Before starting the search for specialists, managers decide on cooperation options. There are two types of employees: in-house and outsourced. Each has its pros and cons, making a choice more difficult.
In-house specialists are full-time employees engaged only in the company’s project. They are fully involved in internal workflows and communicate closely with the team. In-house designers understand the product they work with, its values, and its philosophy. It is much easier for the manager to control the result of such an employee and set new tasks at no additional cost.
In-house designers are well-versed only in a particular industry, so tasks from other niches can cause them difficulty. Also, constant work on one project can lead an employee to burnout and dismissal. The primary in-house designer disadvantage is the expense of sickness and vacation pay. While outsourcing teams only budget for working hours, a full-time employee also counts on vacation pay.
The outsourcing team is specialists who come to the company for a specific project or task. They help businesses free up time for more important things or help with tasks businesses can’t handle. Each outsourcing specialist offers a wide range of knowledge as they constantly interact with different niches.
A significant advantage of companies providing outsourcing or outstaff services is strict personnel selection. They choose only experienced employees and introduce them to the modern features of the digital environment. Outsourced teams do not require payment in the event of an employee’s illness or vacation. If one of the employees falls ill or is unsuitable for your project, they replace them with another in a short time.
The main disadvantage of outsourcing is the price. You need to pay for each hour of work of each specialist, reducing the quality of cost control. Also, you will be unable to assign additional tasks to an outsourced designer in other areas, which sometimes burdens internal processes. Outsourcing workers cannot be trained for themselves, as they come to your company for a certain period and work only on the agreed tasks.
Signs of a Professional Design Team
Meeting future colleagues for the first time can take time to determine their competence fully. Since candidates want to make a good impression, they will highlight their good qualities while glossing over their flaws. Catch the details to avoid falling for this trick and make the right decision.
The portfolio of a professional design team should impress every beholder. And this does not apply to individual works but to the entire portfolio. When selecting candidates, check the quality of each design rather than picking only the best.
To understand your compatibility with potential employees, find a project similar to yours in their examples. If the design team already has experience in your industry, they know how to interact with your audience and hook them for a successful sale. Experienced specialists will tell you about your niche’s design features, what design details they can add to software development, and which ones you should avoid.
If you are hiring an outsourcing team for a project or using an outstaff, you need to determine how these people will interact with your full-time employees. Since designers communicate closely with developers and project managers, they will have to find a common language to understand and support each other. At the interview, ask your future designers about their attitude to working in a team with employees from different departments.
The outsourcing design team is fully responsible for the work specified in the contract. The project implementation is a long, complex process, but the specialist must adhere to the designated deadlines. The ability to self-organize and write a clear action plan to avoid going over budget is an important criterion when selecting web designers.
A person’s design skills, as well as managerial skills, play a significant role in the successful completion of a project. Experienced workers will competently build an action plan, and you will be calm about the timing of work completion.
One of the vital signs of a good specialist in any field is the desire to grow and develop. Progress does not stand still, and the digital environment offers new solutions for IT engineers. Since any leader wants to make gradual progress in their product, they will opt for a designer who wants to learn something new and implement it into current projects.
An experienced worker will make changes to avoid confusing the client and let them get used to the latest software version. Thanks to the constant improvement of the user experience, the business will not only scale but also increase sales.
Where to Find a Professional Design Team
Finding a reliable outsourcing development team is a manager’s first and most challenging task. Many entrepreneurs need help finding professionals with extensive experience in their industry and how to make sure that they are experts.
The best way to search quickly is word of mouth. Ask for recommendations from your friends or colleagues who will tell you the right decision. You can also search the Internet yourself. The most popular sites for designers are Clutch, Dribbble, and Behance. These resources provide complete information about the company, customer reviews, ratings, and examples of work. Having found an attractive offer, you can read reviews about the design team on third-party resources and conclude.
Hiring employees is a responsible job that must be approached with caution. Don’t be afraid to ask questions to learn as much as you can about designers’ expertise. Hiring the right people can build a successful business and achieve your goals faster than your competitors.
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No Cookies? Retention.com Helps Provide Privacy-First Actionable Data
The ongoing struggle over safe data management continues to heat up. Third-party cookies have had a bad rap for years, and while their future for providing actionable data remains murky, it doesn’t look good.
This leaves businesses scrambling to look for new, more ethical ways to collect and utilize customer data. This is especially the case in an information-first environment that has no intention of reducing the importance of analytics going forward.
Retention.com is a revolutionary e-commerce retention marketing solutions provider that has been sounding the alarm on the demise of third-party cookies for a while now. In response, the innovative brand has developed industry-leading identity resolution technology. This offers timely aid to companies looking for alternative customer data management solutions.
Retention.com has created a unique, user-friendly approach to first-party actionable data. Before considering its impact, though, let’s start with the major issue facing marketers at the moment: the slow but steady death of third-party cookies.
The Delayed (But Inevitable) Doom of Third-Party Cookies
Digital marketing has always relied on cookies. This browser-based form of tracking analyzes basic user behaviors, from dwell time and frequency of site visits to past purchases.
Sometimes brands gather this information directly from a consumer for internal use. Often, though, it’s collected by others and utilized across various other websites without consent — something called third-party cookies.
Third-party cookies are an unpopular form of data collection.
In fact, they’re not just unpopular. They’re unsafe, which is why Google has announced it will phase them out in the name of greater data protection and consumer security. However, the search engine giant has delayed this deprecation process to 2024 (as of the time of this writing).
Even with the delay, the removal of third-party cookies still poses very real concerns for e-commerce businesses. Any company that doesn’t want to be caught flat-footed by the shift when it does finally take place needs to find an alternative to third-party data now.
The Struggle to Capture Actionable Data from Customers
For those who lean on third-party data to market and engage with consumers, the impending doom of third-party cookies is a monumental concern.
Even for those who don’t tap the unsavory data source, it still leaves them with the challenge of capturing customer data first-hand — something referred to as first-party data. Brands can glean first-party data through various tools like surveys and sign-up forms, but these are only effective up to a certain point.
For instance, consider a customer who visits an e-commerce site from their desktop computer. The visitor ignores a request to sign up for their newsletter. They start looking at products and then leave without making a purchase.
They could be at any point in the sales journey. Perhaps they are discovering information on a sales page, adding items to their cart, or even looking for a promotional code. Regardless, if they leave before clicking that all-important “complete purchase” button, they disappear into the ether. They leave no possible way of following up.
To make matters worse, they might hop back onto the site later from their phone, and the company wouldn’t even know that it’s them. The visitor would have to start the purchase process all over again, too, making the likelihood of completing the activity that much lower.
All of this can be resolved with actionable data.
When a brand has basic customer data, it can reserve its clients’ past activity. It then catalogs their preferences and streamlines future purchases. With third-party data on the way out and a cookieless future ahead, though, companies must find effective ways to collect first-party data if they want to boost ROI.
That’s where Retention.com comes into the picture.
Retention.com Streamlines First-Party Data Collection
Retention.com has developed a solution to first-party data collection in the form of its identity resolution software, Reclaim. This addresses a key area of underperforming ROI that the e-commerce retention marketing solutions provider refers to as “abandonment revenue.”
The definition of the term is in the name. When potential customers abandon a sales funnel, they leave unrealized revenue behind. When a company doesn’t have its website visitors’ personal information, it can’t follow up or provide personalized interactions.
Reclaim boosts abandonment revenue as much as 10 times over. The software does this by quickly and effectively tying unidentified customers to first-party cookies. This turns anonymous e-commerce site users into bonafide, real-world individuals.
The ability to identify who is on a site can have a dramatic effect on engagement (and consequentially ROI) by triggering different activities, such as cart abandonment emails and SMS flows. This leads to more browsing and greater dwell time.
One of the key factors of Retention.com’s revolutionary marketing software is its ease of use. Reclaim doesn’t require days of setup and integration. It takes hours to implement the code and proliferate it across an e-commerce site. This creates a quick-and-easy, set-it-and-forget-it solution that businesses can use to start tapping into their abandonment revenue streams. The software is even designed to scale along with businesses as they grow.
No Cookies, No Problem
As third-party cookies continue to die a slow death, every e-commerce business faces the prospect of a dramatic change to the status quo. The question is, which enterprises will be able to find creative solutions to help them operate in a cookieless environment?
Retention.com offers a simple, effective way to outsource the issue of first-party data collection. Its Reclaim software takes less than a day to implement and integrates with countless e-commerce applications.
This fast application leads to near-immediate results in the form of boosted abandonment revenue. Customers begin receiving SMS and email communications through ethical first-party cookie connections that offer personalized messages and encourage results-oriented engagement.
To top it off, the service is affordable, and customers only pay for incremental performance. Retention.com even offers its “Flow Insurance” as a 100% guaranteed refund if clients don’t see their abandonment flow revenue improve.
From the ease of use to its impressive impact, Retention.com’s software solutions are showing e-commerce companies that it’s perfectly possible to not just survive but thrive in a cookieless world.
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What is Metaverse and How is it Changing AR/VR World?
VR augmented reality has already been a mainstay of science fiction. The idea has been the subject of numerous works of fiction and popular media, but we are finally at the point where it can become a reality.
It’s safe to say that the Metaverse has been the subject of several discussions and arguments. While some see it as the future of technology, others dismiss it as nothing more than a fad. The reality is that the Metaverse is here to stay, and its effects on everything from our mental health to our ability to do our jobs will be profound.
The Metaverse: what is it?
The term “metaverse” refers to a network of socially-connected 3D virtual worlds. It’s defined as a simulated online setting that uses VR augmented reality, blockchain, and social media concepts to create environments that seem very much like the actual world but allow for more nuanced human participation.
Everything can be found there, from sports to conventions to retail therapy. Putting on a headset and logging into the virtual reality portal is the only way into Metaverse.
Moreover, Mark Zuckerberg, creator of Meta (formerly known as Facebook), estimates that it will take five to 10 years for the core features of the Facebook metaverse to become standard.
On the other hand, the Metaverse is growing at an astounding rate.
Even though not everyone has access to them, ultra-fast broadband connections, virtual reality headsets, and always-on online worlds are now a reality.
Now we will examine the two most distinguishing features of a Metaverse platform:
The Metaverse tech would combine elements of vr augmented reality. Space and time in a Metaverse app should feel roughly equivalent to real life.
Visual, aural, and kinetic interaction modalities are all possible in the real world. Similar digital collaborative opportunities are anticipated from a Metaverse platform.
One of the requirements for a successful Metaverse software is that it can function on multiple Metaverse systems (s).
Creating applications for the Metaverse hints at a wide range of untested technology possibilities.
The developers, whether newcomers to the Metaverse or established figures with deep roots, might create either restrictive or flexible features.
Furthermore, there is an abundance of resources that can be used to bring this envisioned future into being. Unreal Engine, Unity, Amazon Sumerian, Blender, and Maya are just a few examples of such development environments.
Learn more about the practical applications of the Metaverse and the benefits it provides by looking at examples from other industries.
According to Bloomberg Intelligence, the Metaverse technology market could be worth $2.5 trillion by 2030, up from a projected $800 billion in 2025.
The sector is getting the outside stimulation and attention it needs to change both vr augmented reality technology and the future. Let’s look at some pioneering initiatives that have led to the development of Metaverse tools.
For example, the Metaverse Rules contain the following:
Only one Metaverse exists. All people should have access to the Metaverse.
The Metaverse exists beyond everyone’s control. The Metaverse must be accessible most of the time.
Most importantly, the Metaverse doesn’t care about your hardware. Both the internet and networks are part of the Metaverse.
When you put on your VR headset, you enter a virtual reality (VR) environment called the Metaverse.
It has enormous potential in many areas, including retail, business, and the workplace. In the Metaverse, real and virtual worlds are fused using tools like VR augmented reality (AR), describing a vision of a linked 3D digital global (AR).
Virtual worlds like Decentraland and online gaming platforms, like The Sandbox, are only two examples of existing metaverses. Participation in the Metaverse is growing at an unprecedented rate in the game industry.
According to Participation in the Metaverse is growing at an unprecedented rate in the game industry according to 65 % of the global population has participated in media extravagance, such as viewing a television show, movie, or premiere within a video game or working together to create a live concert.
Who Uses the Metaverse the Most?
Sixty-nine percent of humans have engaged in social activity, meeting new people, attending a group gathering, or visiting a virtual world while playing a game.
Almost three-quarters (72%) of people on Earth have engaged in some form of financial activity within the Metaverse. This can include the purchase of virtual goods, the purchase of virtual money, the purchase of digital goods from digital markets, or the purchase or sale of other gamers.
Augmented Reality (AR) in the Virtual World
Market leaders like Facebook’s Mark Zuckerberg are betting big on the potential of the “embodied internet” that is the Metaverse. It’s either a virtual reality experience or something that can be brought into your life (via AR).
The popularity of virtual worlds is on the rise, but the actual Metaverse may be the future wave regarding augmented reality.
The most natural way to supply digital content to the human perceptual system is to incorporate it directly into our physical surroundings.
How Does Your Brain Make a Unified Representation to You?
Your brain creates a unified representation of the arena based on information gleaned from your senses of sight, hearing, touch, and movement.
As long as virtual factors are powerfully recognized in your environment in terms of space and time, this is possible with augmented reality, even with reasonably poor visual constancy.
Now that our ability to judge distance (or intensity perception) is refined, it is not hard to believe this.
Augmented reality will inevitably become the norm. It may replace smartphones and computers as the dominant interface to digital content, and it will undoubtedly eclipse virtual reality as the primary doorway to the Metaverse.
Augmented reality may give us superpowers, allowing us to change our surroundings with a finger or an eye.
VR Augmented Reality in the Metaverse
Customers can now bridge the gap between their digital and physical worlds by entering the Metaverse thanks to virtual reality.
We will be able to explore new locations and make reports more accessible to more people by using virtual versions of people, objects, and landscapes.
In a nutshell, it’s an alternate reality where you can do all sorts of things like go to class, work, a concert, or shop without ever leaving your house. Virtual reality allows users to experience events, shop, and learn about new opportunities. Augmented and mixed reality, on the other hand, will open hitherto unimaginable possibilities for enhancing the physical world around us.
There are already add-ons to the XR landscape, such as haptic commenting tools, that will allow us to feel the handshakes and embraces of our contacts no matter where we are physically located.
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