Connect with us


Selling a House? Use These Paint Colors to Attract Buyers – ReadWrite



Selling a House? Use These Paint Colors to Attract Buyers – ReadWrite

Whether selling a home is your full-time business or part-time hustle — in the United States, the average time a house sits on the market is around 25 days. The longer your home stays unoccupied, the more power the buyers will have when it’s time to make negotiations. As the seller, you’d want your house to sell as fast as possible to avoid losing a piece of the value.

Use These Paint Colors to Attract Buyers

One of the best and cost-effective ways to drive value up is by changing or ramping up your home’s color. However, you must approach the idea with caution. Buyer’s preferences are now stronger than ever. Home colors have become a vital consideration in their home buying journey. With that, it’s important to lean on the safe side when it comes to choosing the color of the house you’re about to put up on sale.

Why Should You Repaint Your Home Before Selling?

When it comes to selling a home, the simple tactic of repainting can make a big difference in your home’s appearance and value. Repainting your home makes it look fresher and newer. Here are five other reasons why you should consider repainting your home before selling:

1.    Inconsistent Colors

Inconsistent colors inside a home significantly downgrade its appeal to buyers. Having different colors in each room, especially darker shades, could make the buyers feel stuffy and make the room smaller than it actually is. Repainting will help give the room the right colors it needs to attract buyers into it.

Realtors and designers advise using neutral colors for your home’s interior. White, beige, and grey colors, specifically, are excellent choices. It makes a room look virtually larger and helps brighten up shadowy areas in the home.

2.    Give Home a Fresh and Clean Look

One of the first things that buyers usually look for in a home is cleanliness. Repainting will add a clean feeling to the house because it masks any stains and dirt that might have accumulated through the years. Painting your walls also brightens up the room, therefore attracting more interest in your home.

3.    Modernize Your Home

Old paint colors, cabinets, and linoleum floors can make your home look outdated. Simple improvement touches like repainting the cabinets and walls with white or beige can transform your home’s whole look.

4.    Fix Peeling Paint

Over time, paint could start to crack and peel. Though it may look minor for the owners, these issues could be a big deal to buyers. As much as possible, repair these cracks and peels before selling. You can fix it through spackling. However, if the damage is bigger, you could hire a handyman to install new drywall before applying primer and a fresh coat of paint.

5.     Most Homebuyers Prefer Repainted Homes

Although this might not apply to anyone, most homebuyers prefer buying newly painted homes. The main reason for this is simple: it takes one task off the long list of things to do once they move in. Unless the buyers are looking for a fixer-upper home, repainting your house will make it look brand new, which can be more attractive to potential buyers.

Best Paint Colors to Sell a House

Whether you’re looking to improve your home’s appearance to sell it quicker or changing its color to increase its market value, we have some tips for you. Here are some of the best paint colors for selling a house:


Remodeling your kitchen is one of the biggest factors that can affect the value of your home. The kitchen is where all the magic happens. With all the time families spend there, it’s clear why it needs to be one of the most beautiful parts of the home. If you’re working on a limited budget, a little repainting can go a long way. According to a study Zillow conducted, using brick or barn red paint on kitchens can lead to at least a $2,000 drop in your home’s value.

Instead of going for those colors, consider these paint colors in your kitchen:

When choosing a neutral color for spaces like kitchens, shades of white are usually a common choice. However, it must be noted that not all shades of white will look suitable for the kitchen. For instance, a stark white can make a space look clinical, like those in medical facilities. Off-whites can also give off the same vibe, especially if they have a yellow undertone.

Soft cream could be a suitable choice for kitchens that receives a lot of light. You can also choose white shades with gray undertones, like Benjamin Moore Super White or Oxford White paint.

Kitchens can be one of the most challenging areas to decorate because most of the colors will come from the kitchen cabinets, floors, and countertops. Greige is better than choosing gray or beige for your kitchen because it brings out both the beauty of both in one color. The beige gives the kitchen warmth, while gray gives off the neutral tone in the space. Greige bridges the gap between warm and neutral.

Greige is also a perfect choice for homes that need a more modern appearance. Once done, it gives the kitchens of even the most modest dwellings a high-end and modernized look.

Essentially, taupe is described as a light brown color with a white undertone. Taupe is the color that results from adding cream to your black coffee. You can also describe it as a grayish-brown color.

Taupe is excellent for kitchens because it’s considered a soft earthy hue that gives the area a cohesive look. Aside from that, taupe is generally a universal paint color because it lets you add color to the area (aside from taupe) without allowing the mix of colors to be overwhelming. The color also pairs well with stained wood cabinets should your kitchen have it.

Some taupes have a pinkish or yellowish tone — so, as with any color —  identify your taupe tone.


Bedrooms should be a place that fosters rest and relaxation. It’s also the area where you start each day. With that, it’s perfectly reasonable as to why you should use the best colors to paint it. Here are the colors you can use:

For people looking for a timeless look, white is always the best way to go. An all-white bedroom not only gives off a fresh look, but it can also foster a serene and calm atmosphere making the dwellers relaxed and calm – all the things you need to feel when you wake up in the morning or after a nap. Besides that, painting your home white also lets you layer different colors easily to create an interesting look.

Moreover, going with white paint is the most common trick of making a room look bigger and more spacious.

Whether your home’s design is traditional or leaning into the mid-century look, painting your walls with taupe is definitely a great choice. This is because taupe is a sophisticated and versatile color. It’s easy to pair up with the different furniture inside the bedroom, including your bed.

As with other colors, taupe comes in different shades, and not all can be a good fit for a bedroom. In general, a cooler shade of taupe works well with both vintage and modern homes. Taupe with green undertones, specifically, can add a calming and soothing feeling to the room, which makes it an excellent choice for bedrooms.

Living Area

A living room is one of the areas in your house that makes it a home. It’s the area where you receive your visitors and spend a lot of time with your family. With that, the living room needs to give out an inviting atmosphere.

Here are some of the best colors you can use:

Whenever you’re in doubt of what paint color best fits your living room, opt to go all white. It gives the homebuyers a sense that they’re starting a new life in a new house on a clean slate. Plus, aside from making the room look bigger, it also maintains a fresh, clean, and brighter look.

White is also a great choice if you’re looking for some versatility. White blends well with other colors, making it easier for homeowners to choose the decorations for their living room. For instance, with white walls and ceilings, you can easily select beige furniture or go for bright-colored things to decorate in the area.

If you’re not so keen on going all white, beige is another color to consider. Beige creates a relaxed and inviting look for your living room. Not to mention, it’s a great color to use for people who are looking for a minimalistic-looking home.

White paint absorbs a lot of sunlight if the living room is receiving a lot of it. Beige, on the other hand, doesn’t absorb as much light as white. But it reflects enough natural light to ensure that the room is well-lit and cozy.

Gray is also becoming more and more popular as the new go-to neutral for many homeowners. Although it’s a good fit for almost every room in the house, it’s mainly a good paint color for the living room. Gray walls give a room a classic and elegant look and make it easier for new homeowners to decorate their living area since the color matches with almost any type of furniture – be it modern or vintage.

Gray gives a warm and inviting look to a living room and could also help make a room look larger and spacious. It’s the reason why a lot of interior designers are looking favorably at it for homes – even theirs. You can also add a burst of color to your living room by using a deeper shade of gray as an accent.


Bathrooms can be a very personal space. As much as possible, you’d want to feel and look clean, serene, and calming, just like when you’re at a spa. Here are the colors that will help get your house off the market faster:

Many think that using blue can be risky. However, realtors and interior designers actually recommend using this color as the primary shade in your bathroom.  Pale and light blue colors are great for bathrooms because it gives off a spa-like feeling. Blue is a perfect match for white bathroom tiles and white cabinets.

Fun fact: A study conducted by Zillow reveals that bathrooms with a lighter blue hue are more likely to increase a home’s value by $5,000 and more. That’s reason enough to convince sellers to change their bathrooms’ color into lighter shades of blue.

If you’re not a fan of bright white color for your bathroom, consider the creamy white paint instead. A creamy white wall color gives off some warmth to cold bathrooms. You can also pair it up easily with accent colors like light pink, lavender, or something darker. It’s a classic color, but definitely not a boring one.


One of the highlights of your home is your curb appeal. When people look for a house to buy, most of the time, the first thing that they will see is the exterior. From there, they will decide whether they’ll have a look inside or not. Read on to see what paint colors will attract the attention of buyers:

Neutral colors like beige, ivory, gray, and shades of white are generally kind to the eyes. When homebuyers see that, especially when it’s painted cleanly, there’s a big chance that they will be curious to see what’s inside the home. Neutral colors also provide a neutral backdrop, which allows homebuyers to picture themselves living in the house. White also creates a bright and welcoming atmosphere that definitely helps when it comes to selling a home.

A combination of beige and grey, Greige has also become a popular home exterior color for homes because of its sophisticated look. The combination of the colors makes the exterior of the house look elegant and exciting. Its grayish shade also gives off a classic look making a home more appealing to the buyers.

Warm, earthy colors like soft brown on the exterior can give the home a warm atmosphere. It blends and matches well with nature and can easily be emphasized with the landscaping of a home. The green foliage or a well-groomed and maintained lawn can bring out the home’s color, which can make your house stand out and catch the interest of potential home buyers.

Quick Tips When Painting Your Home

Slapping a new coat of paint is the best way to restore the beauty of your house – inside and out. In fact, painting is an inexpensive home improvement project that can lead to more than 100% ROI – given that you choose the right colors. Aside from selecting the best paint colors to sell a home, here are other quick tips to keep in mind to help you sell faster:

  • Consider giving your door a little paint job, too. A paint analysis done by Zillow in 2018 shows that front doors painted with black or charcoal increased the home’s value by $6,271. Painting your door is the least expensive home improvement project that can generate thousands of ROI.
  • Check the trends. Going with what’s currently the popular paint colors is one of the best ways to maximize your house’s appeal.
  • Don’t forget to paint your roof when changing the color of your exterior. In general, light grey and white exterior match well with charcoal black roofs. On the other hand, brown and tan roofs are best paired with a beige or cream exterior.
  • Talk to your real estate agent to help you figure out what other inexpensive home improvements you can make in your home to boost its value and increase its chances of getting sold. Also, since they have a lot of know-how regarding real estate, they’re one of the best people to talk to when deciding what paint colors you should use to sell your home.

Seal the Deal with the Best Paint Color for Your Home

Home selling can be one of the most challenging things you’ll have to do in your life, especially if you have little experience in it. Unless your home is well-maintained and regularly updated to match the current trends, it can be challenging to get your home off the market without making a small home improvement effort.

Even the simple task of repainting your walls can do wonders for both the pace of selling and increasing your home’s value. It will make the home look clean, fresh, and ready to move in, which will seal the deal for most home buyers.

Image Credit: taelynn Christopher; unsplash; thank you!

Rumzz Bajwa

Rumzz is a writer and content marketer at Northwood Paintings. She enjoys spending time with her family. She loves to go out and experience new moments whenever they came to light. Rumzz discovers satisfaction in investigating new subjects that help to extend her points of view. You can frequently locate her immersed in a good book or out searching for a new experience.


Fintech Kennek raises $12.5M seed round to digitize lending



Google eyed for $2 billion Anthropic deal after major Amazon play

London-based fintech startup Kennek has raised $12.5 million in seed funding to expand its lending operating system.

According to an Oct. 10 report, the round was led by HV Capital and included participation from Dutch Founders Fund, AlbionVC, FFVC, Plug & Play Ventures, and Syndicate One. Kennek offers software-as-a-service tools to help non-bank lenders streamline their operations using open banking, open finance, and payments.

The platform aims to automate time-consuming manual tasks and consolidate fragmented data to simplify lending. Xavier De Pauw, founder of Kennek said:

“Until kennek, lenders had to devote countless hours to menial operational tasks and deal with jumbled and hard-coded data – which makes every other part of lending a headache. As former lenders ourselves, we lived and breathed these frustrations, and built kennek to make them a thing of the past.”

The company said the latest funding round was oversubscribed and closed quickly despite the challenging fundraising environment. The new capital will be used to expand Kennek’s engineering team and strengthen its market position in the UK while exploring expansion into other European markets. Barbod Namini, Partner at lead investor HV Capital, commented on the investment:

“Kennek has developed an ambitious and genuinely unique proposition which we think can be the foundation of the entire alternative lending space. […] It is a complicated market and a solution that brings together all information and stakeholders onto a single platform is highly compelling for both lenders & the ecosystem as a whole.”

The fintech lending space has grown rapidly in recent years, but many lenders still rely on legacy systems and manual processes that limit efficiency and scalability. Kennek aims to leverage open banking and data integration to provide lenders with a more streamlined, automated lending experience.

The seed funding will allow the London-based startup to continue developing its platform and expanding its team to meet demand from non-bank lenders looking to digitize operations. Kennek’s focus on the UK and Europe also comes amid rising adoption of open banking and open finance in the regions.

Featured Image Credit: Photo from; Thank you!

Radek Zielinski

Radek Zielinski is an experienced technology and financial journalist with a passion for cybersecurity and futurology.

Continue Reading


Fortune 500’s race for generative AI breakthroughs



Deanna Ritchie

As excitement around generative AI grows, Fortune 500 companies, including Goldman Sachs, are carefully examining the possible applications of this technology. A recent survey of U.S. executives indicated that 60% believe generative AI will substantially impact their businesses in the long term. However, they anticipate a one to two-year timeframe before implementing their initial solutions. This optimism stems from the potential of generative AI to revolutionize various aspects of businesses, from enhancing customer experiences to optimizing internal processes. In the short term, companies will likely focus on pilot projects and experimentation, gradually integrating generative AI into their operations as they witness its positive influence on efficiency and profitability.

Goldman Sachs’ Cautious Approach to Implementing Generative AI

In a recent interview, Goldman Sachs CIO Marco Argenti revealed that the firm has not yet implemented any generative AI use cases. Instead, the company focuses on experimentation and setting high standards before adopting the technology. Argenti recognized the desire for outcomes in areas like developer and operational efficiency but emphasized ensuring precision before putting experimental AI use cases into production.

According to Argenti, striking the right balance between driving innovation and maintaining accuracy is crucial for successfully integrating generative AI within the firm. Goldman Sachs intends to continue exploring this emerging technology’s potential benefits and applications while diligently assessing risks to ensure it meets the company’s stringent quality standards.

One possible application for Goldman Sachs is in software development, where the company has observed a 20-40% productivity increase during its trials. The goal is for 1,000 developers to utilize generative AI tools by year’s end. However, Argenti emphasized that a well-defined expectation of return on investment is necessary before fully integrating generative AI into production.

To achieve this, the company plans to implement a systematic and strategic approach to adopting generative AI, ensuring that it complements and enhances the skills of its developers. Additionally, Goldman Sachs intends to evaluate the long-term impact of generative AI on their software development processes and the overall quality of the applications being developed.

Goldman Sachs’ approach to AI implementation goes beyond merely executing models. The firm has created a platform encompassing technical, legal, and compliance assessments to filter out improper content and keep track of all interactions. This comprehensive system ensures seamless integration of artificial intelligence in operations while adhering to regulatory standards and maintaining client confidentiality. Moreover, the platform continuously improves and adapts its algorithms, allowing Goldman Sachs to stay at the forefront of technology and offer its clients the most efficient and secure services.

Featured Image Credit: Photo by Google DeepMind; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

Continue Reading


UK seizes web3 opportunity simplifying crypto regulations



Deanna Ritchie

As Web3 companies increasingly consider leaving the United States due to regulatory ambiguity, the United Kingdom must simplify its cryptocurrency regulations to attract these businesses. The conservative think tank Policy Exchange recently released a report detailing ten suggestions for improving Web3 regulation in the country. Among the recommendations are reducing liability for token holders in decentralized autonomous organizations (DAOs) and encouraging the Financial Conduct Authority (FCA) to adopt alternative Know Your Customer (KYC) methodologies, such as digital identities and blockchain analytics tools. These suggestions aim to position the UK as a hub for Web3 innovation and attract blockchain-based businesses looking for a more conducive regulatory environment.

Streamlining Cryptocurrency Regulations for Innovation

To make it easier for emerging Web3 companies to navigate existing legal frameworks and contribute to the UK’s digital economy growth, the government must streamline cryptocurrency regulations and adopt forward-looking approaches. By making the regulatory landscape clear and straightforward, the UK can create an environment that fosters innovation, growth, and competitiveness in the global fintech industry.

The Policy Exchange report also recommends not weakening self-hosted wallets or treating proof-of-stake (PoS) services as financial services. This approach aims to protect the fundamental principles of decentralization and user autonomy while strongly emphasizing security and regulatory compliance. By doing so, the UK can nurture an environment that encourages innovation and the continued growth of blockchain technology.

Despite recent strict measures by UK authorities, such as His Majesty’s Treasury and the FCA, toward the digital assets sector, the proposed changes in the Policy Exchange report strive to make the UK a more attractive location for Web3 enterprises. By adopting these suggestions, the UK can demonstrate its commitment to fostering innovation in the rapidly evolving blockchain and cryptocurrency industries while ensuring a robust and transparent regulatory environment.

The ongoing uncertainty surrounding cryptocurrency regulations in various countries has prompted Web3 companies to explore alternative jurisdictions with more precise legal frameworks. As the United States grapples with regulatory ambiguity, the United Kingdom can position itself as a hub for Web3 innovation by simplifying and streamlining its cryptocurrency regulations.

Featured Image Credit: Photo by Jonathan Borba; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

Continue Reading

Copyright © 2021 Seminole Press.