The way in which small and medium-sized businesses (SMBs) approach online marketing is being revolutionized by SpeedyBrand, a cutting-edge startup that is a pioneer in the field of search engine optimization (SEO) content creation. SpeedyBrand was established by Jatin Mehta, Ranti Dev Sharma, and Ayush Jasuja. The company uses generative AI technology to provide small and medium-sized businesses with SEO content that is both affordable and of a high quality. This forward-thinking platform has just recently completed a funding round in which it raised $2.5 million. This round was led by GV, Google’s venture arm, and Y Combinator, and the company is now valued at $15 million post-money.
Small and medium-sized businesses frequently face difficulties in meeting the high costs associated with hiring agencies or creating content on their own. Online traffic is essential to the success of e-commerce stores like Shopify and Woo and, as a result, sustaining a robust online presence is absolutely necessary for these businesses. Existing content marketing solutions, on the other hand, call for extensive SEO expertise, which renders them inaccessible and impractical for many small and medium-sized businesses.
This difficulty is something that Jatin Mehta, one of the co-founders of SpeedyBrand, is aware of. In light of the state of the economy as it is currently functioning, he places an emphasis on developing marketing strategies that are efficient with regard to cost. It has been stated by Mehta that “Speedy is well-positioned to help businesses with an affordable solution.”
The SpeedyBrand platform employs generative artificial intelligence to produce custom content that is SEO-optimized for businesses. The process begins with the brands selecting a subject, after which the platform generates text and suggests images that are pertinent to the content being created. Before being distributed through a variety of channels, the automatically generated content can undergo additional personalization via SpeedyBrand’s user-friendly dashboard and be edited. In addition to this, the platform gives brands access to analytics tools, which allow them to monitor how well their content is performing.
SpeedyBrand is able to save businesses valuable time and resources by streamlining the content creation process through the use of generative artificial intelligence (AI). SpeedyBrand enables small and medium-sized businesses to focus on their core business activities while still maintaining a strong online presence. This is accomplished by eliminating the need for businesses to hire content strategists, writers, and agencies.
Although there are many advantages to using generative AI, there are some legitimate concerns regarding its application. The possibility that AI models will produce content that is either inaccurate or offensive is one of the primary sources of concern. As a result of inherent biases in the data used to train them, AI models may on occasion invent facts or produce offensive remarks.
Users are reassured by Jatin Mehta that SpeedyBrand is taking measures to reduce the likelihood of these risks. The platform enables the AI’s tone to be personalized to align with the preferences of the brand, and it incorporates feedback from content edits to improve the quality of output in the future. Mehta emphasizes that SpeedyBrand is not a content mill, and that the company places a priority on the creation of original, high-quality content that is free of plagiarism.
There are a number of other startups, such as Typeface, Movio, Copysmith, Copy.ai, Sellscale, Jasper, and Regie.ai, which compete with SpeedyBrand by utilizing generative AI for the creation of marketing copy, imagery, and videos. SpeedyBrand also faces competition from these other startups. There has been a recent uptick in the number of companies acknowledging that generative AI has the potential to improve their marketing strategies, which has led to a rapid expansion of the market for this type of AI.
According to Statista, 87 percent of companies that have already started using AI are either considering using AI to improve their email marketing or are already using AI. In addition, a report forecasts that the market for generative AI will be worth more than $110 billion by the year 2030. Tools that can save time, money, and effort are in high demand because the majority of owners of small and medium-sized businesses handle content marketing on their own.
SpeedyBrand has been able to achieve remarkable growth despite the presence of fierce competition. The company has approximately 50 paying customers and well over a thousand users, despite only having a staff of six people. Their current level of annual recurring revenue is $100,000, and Jatin Mehta forecasts that this number will rise to $1 million within the next calendar year.
Following the completion of the most recent funding round, SpeedyBrand intends to broaden the scope of its products and services by introducing new tools for the generation of both text and images. The purpose of this strategic move is to give small and medium-sized businesses access to a full suite of solutions that will help them improve their online presence and boost organic sales.
Even as the market for generative AI continues to expand, SpeedyBrand is unwavering in its dedication to providing small and medium-sized businesses with SEO content that is both affordable and of the highest possible quality. SpeedyBrand is well-positioned to become a leading player in the industry of SEO content creation as a result of its cutting-edge platform and unwavering commitment to the complete satisfaction of its customers.
First reported on TechCrunch
Frequently Asked Questions
Q: Who are the founders of SpeedyBrand?
A: SpeedyBrand was established by Jatin Mehta, Ranti Dev Sharma, and Ayush Jasuja.
Q: How does SpeedyBrand benefit SMBs in online marketing?
A: SpeedyBrand streamlines the content creation process for SMBs by using generative AI. It eliminates the need to hire content strategists, writers, and agencies, saving businesses valuable time and resources while maintaining a strong online presence.
Q: How does SpeedyBrand create SEO content?
A: SpeedyBrand’s platform allows brands to select a subject, and then generative AI technology generates text and suggests relevant images. The content can be personalized and edited through the user-friendly dashboard before distribution. Brands also have access to analytics tools to monitor content performance.
Q: What are the concerns regarding the use of generative AI for content creation?
A: One concern is the potential for AI models to produce inaccurate or offensive content due to inherent biases in the training data. SpeedyBrand addresses this by allowing personalized tones and incorporating feedback from content edits to improve future output. The company emphasizes the creation of original, high-quality content free of plagiarism.
Q: How does SpeedyBrand compare to other startups in the generative AI marketing space?
A: SpeedyBrand competes with other startups like Typeface, Movio, Copysmith, Copy.ai, Sellscale, Jasper, and Regie.ai. The market for generative AI in marketing is expanding rapidly as more companies recognize its potential.
Q: What is the market potential for generative AI in marketing?
A: According to forecasts, the market for generative AI is projected to be worth over $110 billion by 2030. Companies are increasingly considering or already using AI to improve their email marketing and other marketing strategies.
Brad Anderson
Editor In Chief at ReadWrite
Brad is the editor overseeing contributed content at ReadWrite.com. He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at readwrite.com.
