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The 90/10 Rule – Warren Buffet #1 Money Savings Tip for Retirees – ReadWrite

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12 months ago

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Free Your Money: Strategies for Keeping Your Money In The Best Place Possible - ReadWrite


Personally, I’m picky when it comes to receiving advice. For example, even if you’re my best friend or family member who I respect, I wouldn’t turn to if I needed a root canal or engine replacement. Of course, if you were a dentist or mechanic, that would be a different story.

The same is true when it comes to money. Why would I take financial advice from someone who lives above their mean, lost money on their investments, or doesn’t have a retirement plan?

However, there is one individual who I think we should all feel comfortable listening to when it comes to personal finance. And, that’s the Oracle of Omaha himself, Warren Buffett. Specifically, when t comes to his number one money-saving tip for retirees, the 90/10 rule.

The Warren Buffet 90/10 Rule

As one of the world’s most successful and well-known stock market investors, here’s Buffett’s advice for those who want to maximize their retirement savings.

“Consistently buy an S&P 500 low-cost index fund,” he told CNBC’s On The Money back in 2017. “I think it’s the thing that makes the most sense practically all of the time.”

Despite market fluctuations, he also advised staying the course. “Keep buying it through thick and thin, and especially through thin,” Buffett added.

But, let’s go back to 2014 when the chairman and CEO of Berkshire Hathaway described his indexed approach to investing known as the 90/10 Rule.

“My advice to the trustee could not be more simple: Put 10% of the cash in short-term government bonds and 90% in a very low-cost S&P 500 index fund (I suggest Vanguard‘s), Buffett stated in a 2014 letter to his shareholders. “I believe the trust’s long-term results from this policy will be superior to those attained by most investors—whether pension funds, institutions, or individuals—who employ high-fee managers.”

Breaking down the 90/10 rule.

It may be hard to understand Buffet’s investment recommendation if you aren’t as experienced as he is. In order to fully grasp this, you must first know what an index fund is.

An index fund is a passively managed fund. Index funds are a type of mutual fund or an exchange-traded fund (ETF) that follows a benchmark index. It is not possible to invest in an index directly, but you can invest in an index mutual fund or an index ETF.

Index funds follow the performance of a benchmark stock index or an exchange-traded fund. Direct investments in indexes are not possible. But, they can be made through index mutual funds or index exchange-traded funds (ETFs).

Buffett proposes an index fund that tracks the performance of the S&P 500, which represents the 500 largest American companies publicly traded. As long as it rises, the index fund does as well. According to Buffett, 90% of your retirement funds should be invested in stock-based index funds.

What about the other 10 percent? Buffett recommends short-term government bonds. Bonds like these finance government projects. In comparison with other investments, they are relatively low-risk and pay low-interest rates.

Additionally, this type of short-term investment has a maturation of fewer than five years. Bonds can help reduce overall investment risks and provide diversification in your portfolio. Aside from offering stable dividends, interest payments, and capital safety, they also offer stable dividends and interest payments. Furthermore, bonds can be more liquid as regular income is provided.

Variations to the 90/10 Strategy

“Like most investment philosophies, the 90/10 rule isn’t hard-and-fast,” says Leanna Kelly for Investment U. “In fact, Buffett himself recommends investing for risk tolerance and age.”

Because of this, the 90/10 rule may vary as much as 70/30. “As a rule of thumb, 90/10 is ideal for investors who want to take their investing journey one year at a time,” adds Leanna. At the same time, 70/30 splitters tend to have shorter time horizons, so they can’t invest as much into stocks.

“There are also nuances in how to invest your money,” she says. For example, the S&P 500 is not the only index available. Investors who want to take on a little more risk may choose an index like the Russell 2000 and offset their risk with T-Notes and high-grade corporate bonds.

Overall, it’s possible to customize a 90/10 (or similar) strategy based on your level of risk tolerance.

Here is a breakdown of recommended retirement savings by age. We put together a few posts, here is how to retire at 55.

Eliminate Fund Fees

You should also steer clear of high-fee managers because their fees can eat into your profits and render them meaningless. Additionally, regular investments can result in a lot of fees that can quickly add up. Even a small percentage can generate substantial amounts of money in the long run.

Think about someone who is 25 years old and has a retirement account with a balance of $25,000. Each year, they add $10,000 to their investments and are earning a 7% rate of return with the goal to retire in 40 years. The fee will cost them nearly $600,000 over the course of 40 years, assuming they pay 1% in fees.

This person could retire nearly $340,000 richer if they invested in lower-cost funds like Buffett suggests, saving almost $200,000 in charges.

Invest and Forget

If you follow Warren Buffett’s 90/10 rule and the index approach to investing, you do not have to worry about rebalancing your portfolio. Using this strategy, you won’t have to worry about market volatility and portfolio rebalancing.

Where Warren Buffett’s Investment Strategy Falls Short

Investors have criticized Warren Buffett’s retirement investment plan despite its popularity and potential effectiveness.

Among the weaknesses of Buffett’s investment strategy are;

  • An investment portfolio that uses only indexes without a great deal of weighting toward bonds often misses out on one of the most important things. And, that’s diversification. For better growth and lower risk, financial specialists generally recommend a mix of different investments. At the minimum, this includes stocks, bonds, gold, real estate, and international funds. Such diversification helps to mitigate market volatility. The reason being is that one investment falls, another will rise.
  • Many financial advisers also believe that Warren Buffett’s strategy is better suited to high-risk investors or for young investors who have more time to make up for potential losses. As such, for older investors, it may not be ideal. One reason is that if a recession hits, a portfolio with 90% of stocks could have disastrous effects on those nearing retirement, as index funds mimic benchmark indices.

Do You Fit Buffett’s Strategy?

Investing markets are out of your control. You do, however, have control over the fees you pay. In many cases, higher fees don’t necessarily translate into better returns, so if you’re selecting investments for your 401(k) or another retirement account, look for low-fee index funds.

As a general rule of thumb, you should ask about the fees charged by your financial advisor. You might be paying too much if your fees exceed 1%. As with any other purchase, evaluate what you’re getting for your money.

Ultimately, paying higher fees makes sense more often when your financial situation is complex. If you have a relatively low account balance in your early years, you may want to consider a robo-advisor.

What’s more, trying to beat the market is rarely a good idea. According to research, your performance will partly reflect that of the overall market over time. As such, the high fee for professional investment advisors who try to beat the market is probably not worth it.

A hallmark of Buffett’s retirement advice has typically been about simplicity. It’s always a good idea to work with an advisor you trust and create a retirement plan that suits your risk tolerance. While it’s not guaranteed, Buffett’s retirement plan may be suitable for you and your retirement goals.

Frequently Asked Questions About Warren Buffett’s Retirement Invest Retirement Strategy

1. What is Warren Buffet’s retirement investment advice?

Buffett recommends a long-term portfolio allocated 90% to S&P 500 index funds and 10% to diversified short-term bond funds for most investors.

2. What about the risks of investing in index funds?

Buffett’s approach is not without critics. Investing in index funds is creating a bubble, said Michael Burry, a protagonist in Michael Lewis’ The Big Short book and movie.

Burry explained that “Like most bubbles, the longer it goes on, the worse the crash will be.” He emphasized that “the dirty secret of passive index funds — whether open-end, closed-end or ETF — is the distribution of daily dollar value traded among the securities within the indexes they mimic.”

Basically, Burry thinks the influx of cash into index funds has caused stock prices to become distorted, just like sub-prime mortgages in the early 2000s.

It is likely that some investors will be concerned by these warnings coming from a man who predicted the subprime mortgage bubble that led to the meltdown of the market in 2008 and 2009,” states Keith Speights for the Motley Fool.

“Is Burry right and Buffett wrong,?” he asks. “I don’t think so.”

Despite their growing popularity, a relatively small percentage of stocks are held by index funds (mutual funds or exchange-traded funds). There is a possibility that the stock market will decline, but it won’t be due to an index fund bubble.

Buffett, however, is a long-term investor, and he has always been. According to his argument, money invested in an S&P 500 index fund is a bet on America over the long run. Buffett himself stated that the American economic system “has unleashed human potential as no other system has, and it will continue to do so.”

3. What are some other investment tips from Warren Buffett?

Following are a few Warren Buffett quotes that can be applied along with the 90/10 rule across a wide range of situations and help investors attain financial freedom and enjoy a comfortable retirement;

  • Investing isn’t a game. “I think the degree to which a very rich society can reward people who know how to take advantage, essentially, of the gambling instincts of the American public, the worldwide public — it’s not the most admirable part of the accomplishment.”
  • “If you aren’t thinking about owning a stock for ten years, don’t even think about owning it for ten minutes.” Long-term investment offers numerous benefits that cannot be overstated. You can grow financially and avoid risk at the same time by not reacting to short-term volatility and holding your investment until maturity. Your risk is reduced and your chances of growth are greater if you invest for the long term.
  • You can’t beat an S&P 500 index fund. “I recommend the S&P 500 index fund. I’ve never recommended Berkshire to anybody because I don’t want people to buy it because they think I’m tipping them into something. On my death there’s a fund for my then-widow and 90% will go into an S&P 500 index fund.”
  • “Remember that the stock market is a manic depressive.” It is never recommended to let your emotions influence your stock market investing decisions. Markets can be unpredictable and extremely volatile. You could make a profit and lose it in a matter of days. Taking short-term decisions might not be the best proposition in the long run. In other words, rather than panic or make decisions in haste, make thoughtful, rational, and wise investments.

4. Is it time for you to get a new adviser?

According to Warren Buffett, “The first rule of an investment is don’t lose [money]. And the second rule of an investment is don’t forget the first rule. And that’s all the rules there are.”

Financial advisers may not always follow that rule. After all, there will be downturns. And nobody can beat the market every time, not even Buffet. But, when do you know it’s time to get a new advisor?

Two red flags would be if you’ve experienced losses or you’re constantly underperforming the market. In addition, you should consider whether your adviser invested in accordance with your expectations and goals.

[ Read: Ways to Get Free Money]

 

This post was originally published here.

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The Future of Calendars: Predictions and Trends

Published

3 hours ago

on

03/31/2023

By

Calendar


We live in a world where online calendars are a part of our daily lives. No matter how diligently you use an online calendar, you’re still benefiting from it. For instance, you might be reminded to send a birthday card online, schedule events or business meetings, or block out your day.

It is important to realize that online calendars are still a relatively new productivity tool that is rapidly developing. As a matter of fact, your online calendar is becoming more of a personal assistant that will advise you on how to spend your time best. But, there is so much more than calendars are capable of in the future, such as the following predictions and trends.

Solving scheduling problems.

“So far, it looks like the reinvention of the calendar will happen in two phases,” notes David Pierce for Protocol. “First, users will get access to a new set of tools, integrated with Google and Outlook calendars but opening up lots of new features.”

After that, calendars will be turned into a standalone service if they prove successful. In the same way, Slack is to email, Zoom is to a desk phone, and Airtable is to Excel, all these companies hope to be to your Outlook calendar, he adds. “Time is money, all these calendar companies will argue to investors and customers, and we’ll save you both.”

“We’re only at the beginning of the first phase, though, and still attacking the first problem worth solving: scheduling. How about one solution? It’s as simple as speeding up the process.

Superhuman, for example, scans emails for dates like “next Friday” and lets users send invitations accordingly. Scheduling is, in essence, an email problem. As a result, it should be available as an email solution as well. In a similar vein, Vimcal, often referred to as “Superhuman for calendars,” is a new app that focuses on speed, and CEO John Li said most people want meeting creation to happen lightning fast.

Calendar is another option if you want to speed up the scheduling process. The Find a Time feature in Calendar allows you to schedule with others quickly. Using multiple calendar users, create events based on their availability and see when they are busy.

Chatbots will be able to organize your meetings.

Professional life has become quite complicated following the pandemic. For example, working remotely from home isn’t as straightforward as it seems. Many of us find it hard to keep up with the increasing demands on our time.

At the same time, the number of American employees working remotely is expected to increase to 36.2 million by 2025. So, we’re going to have to get used to these new working conditions. Thankfully, technology can save the day.

The majority of the time, work involves scheduling meetings and being on time. In order to make your life easier, you can use a chatbot to help you set up meetings. Chatbots can still be useful as an additional meeting planning tool, such as SharePoint calendars.

You can also schedule meetings using Messagely or TARS. It is also beneficial to manage teams remotely and track their time by using a time tracker. It is possible to balance work and life with the help of these chatbots.

Chatbots and software powered by artificial intelligence also show great promise for helping businesses become more productive and profitable. For example, a phone validator app checks the validity, type of line, network carrier, location, etc., of the line to improve productivity.

These chatbots can handle scheduling and organizing meetings while you focus on other important tasks.

Calendars will become even more intelligent.

Smart calendars or intelligent calendars collect every schedule or action to boost productivity and simplify management using intelligence or automation. Using an intelligent calendar will help you establish boundaries between your personal and professional life.

As well as blocking time, you can reduce the time spent on certain tasks manually. Your ideal workweek can be automatically scheduled and managed using a smart calendar. Besides scheduling tasks, you can use an intelligent calendar to increase efficiency and reduce human dependency.

It goes without saying that an intelligent calendar can enhance productivity and save you time. In an effort to streamline meetings, increase event aggregation, and reduce time wastage, intelligent calendars have become a necessity due to the following:

  • Notes can be jotted down in the calendar to help keep track of important information and deadlines.
  • Synchronize your personal and work calendars.
  • It is possible to get information from smart notes that will help you determine what actions to take.
  • Organizes all your meeting invitations
  • From the app, you can get relevant information about the weather, traffic, and drive times.

With Motion, for example, you can always know what to do next. It creates a day-by-day schedule based on meetings, giving you a minute-by-minute overview. Trevor AI is another AI calendar app that helps you organize your day by keeping track of your lists of tasks to do; this AI calendar app puts one task at a time so that you work more efficiently.

Furthermore, Calendar can provide smart suggestions on when, where, and who to invite when scheduling meetings. It’s not magic. With artificial intelligence and machine learning, Calendar can create a unique scheduling experience for you.

Finally, intelligent calendars can help you become less distracted and more productive.

If you block out 8:30 a.m. to 11:30 a.m. in your calendar for undisturbed work, quiet time is from 8:30 am to 11:30 am. Your calendar will automatically block out this time instead of creating a recurring event.

During this time, you may find your calendar automatically disables distractions like email and social media notifications. It’s possible that your calendar will determine when you’re most productive as well. As such, if you fade out every 50 minutes, you’ll be reminded to stretch and take a break.

And, that’s just scratching the surface. Considering that the size of the global artificial intelligence market was $136.55 billion in 2022 and is projected to increase by 37.3% from 2023 to 2030, calendars will continue to become more and more intelligent.

The AR calendar will bring your calendar to life.

It’s true that some companies have been using augmented reality (AR) to make plain old paper calendars more interactive for the past several years.

As an example, once you download an app, you just need to point your phone at a calendar image and tap the screen. Using AR, Tengo Interactive created an airport calendar that provided users with a behind-the-scenes view. Other companies have created wall calendars that utilize augmented reality to explain their entire product range.

By 2028, the AR market is expected to reach $97.76 billion. Due to this, augmented reality calendars and marketing opportunities will continue to expand rapidly.

By using this technology, you will be able to walk through a property in virtual reality. From there, you might be able to make an appointment with the realtor if you like what you see.

If you are planning a trip to the Grand Canyon, you could experience the destination before booking the trip. Or, you could view local restaurants, salons, or museums. You then have the option to make reservations or book tickets and have them automatically added to your calendar.

Use ChatGPT prompts to manage your time.

On November 30, 2022, ChatGPT was launched, which quickly sent the internet into a frenzy. Just one week after it was launched, OpenAI’s chatbot reached 1 million users. It also gained 57 million users in its first month and is supported by Microsoft’s $10 billion investment in Open AI.

Still not impressed? After two months of launch, ChatGPT reached 100 million monthly active users, making it the world’s fastest-growing consumer app. And some people have even dubbed it “the best AI chatbot ever released to the general public.”

As a result, it would be remiss of us not to mention ChatGPT. Furthermore, the app deserves its own section due to its popularity.

But, what link is there between ChatGPT and calendars?

In particular, Chat GPT can help you locate open times on your calendar for dental appointments or team meetings. In order to fix this problem, you might write a prompt telling it what your schedule looks like for the week and ask for a reorganization.

As well as scheduling meetings and appointments, ChatGPT can keep track of deadlines and deliverables for event managers. ChatGPT’s natural language processing feature enables event managers to input their requirements and view their schedules on a calendar.

Some of your chores will be taken care of by your calendar.

“Online calendars aren’t merely more useful than their paper peers,” writes Howie Jones in a previous Calendar post. “Today’s top calendar apps can recognize and prevent double-bookings.” Others can adjust meetings across time zones.

But, over the next decade or so, how much more will online calendars be capable of?

“While I wouldn’t hold out for magically tackling your chores for you, there are many more online calendars will be able to do by 2030,” Howie adds. You may see the following upgrades:

Book travel.

As your calendar continues to evolve, your reservations will be made for you. How? Several popular online calendar apps will integrate airlines and hotel services. From the same app, you can decide when and where you want to go.

Scan and plan.

Let’s say that you walk past a flyer or a billboard advertising a local event. Rather than scanning down the information, why not let your calendar app copy it down for you?

Suggest nearby events.

You can use your mobile device’s location tools to find out where you are. Your calendar app will then show you all events within a specified radius when you choose the day and hour. As long as it knows your preferences, it won’t suggest a roller coaster park if you hate them.

Tend to your home.

Google Home and Alexa will soon be able to connect with your online calendar, so you can schedule actions for each device connected to your smart home network.

Maintain your vehicle.

Changing your car’s oil and rotating its tires should be done every few thousand miles. Using your calendar app, you can keep track of your mechanic visits and schedule future appointments. With the help of an app like Google Maps, it will alert you when you have reached your mileage threshold. The app will suggest a highly-rated mechanic if your current mechanic is unsatisfactory.

Published First on Calendar. Read Here.

Featured Image Credit: Photo by Samson Katt; Pexels; Thank you!

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We are Calendar, trying to make the world a much more productive place. Check us out online at https://www.calendar.com.

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Top 10 Software Development Companies In Chicago 2023

Published

9 hours ago

on

03/31/2023

By

Jigar Agrawal


Finding top software development companies in Chicago is never an easy choice. Chicago is a significant technology hub, and there are thousands of companies that have offices in this region. This makes choosing your partner difficult. But not from now. If you stick through the end of this article, you’ll know the software development companies you should approach whenever you need any services.

List of top 10 Software Development Companies in Chicago For 2023

1. eSparkBiz

eSparkBiz is a software development company with multiple decades of experience in serving international and local clients. The company has multiple offices around the globe and offers hiring models that are suitable for customers of all sizes.

It offers services like digital transformation, software development, web app development, mobile app development, AI/ML, Data Science, In-depth Analytics, IoT, and Blockchain development. This company is a one-stop solution for all your software needs, and you’ll get the best solutions from their experienced staff.

eSparkBiz also provides end-to-end product development and maintenance for startups. So, if you’ve got a great idea, give them a ring and get it transformed into a business with their expertise.

2. Forte Group

Forte Group is a large software development company from Chicago with 22 years of industry experience. The company has more than 900 software professionals working on different projects and technologies for their global clients.

The company provides product management, QA, Ecommerce Strategy, and enterprise software engineering services. Forte provides end-to-end product development and maintenance for customers around the world from its ten global office locations.

3. Highland

Highland is another company on this list with multiple decades of experience. It assists organizations in developing, designing, scaling, and customizing digital goods, experiences, and companies that benefit others. It has an extensive portfolio of projects, and till now, it has helped its clients launch over 350+ ground-breaking products.

The company provides innovative business solutions and helps companies with digital transformation and innovation needs.

4. Launchpad Lab

Launchpad lab is a team of digital product specialists who collaborate with you to change your company by using the relevant services, talents, and technology. The company provides a wide variety of services like web app development, mobile app development, UI/UX design, product strategy, and salesforce development.

If you want to work with the best and most futuristic technologies, the team at Launchpad lab will surely help you. Moreover, the company has already built and maintained futuristic solutions since 2012 for companies around the globe.

5. Vault Innovation

Vault innovation is a custom software development company that provides end-to-end software engineering services. It has helped numerous business owners launch their exciting digital products and leave competitors in the dust.

The company provides various development services like Technical architecture, Backend Development, Frontend development, QA testing, and project management too.

Vault innovation also provides flexible hiring models that help you leverage the best while keeping costs in control. Whether you are looking to build an entirely new product or enhance an existing product, Vault innovation has the skilled developers to turn your requests into features.

6. Neologic

Neologic was founded in 2008, and since then, it has provided multiple software development and engineering services to global clients. Its services include process consultation, product management, and software support and maintenance over and above the core development services.

It follows a three-step process for software development and helps clients globally. Neologic consultants start with deep research on your problems and understand the core needs. After that, they design the end-to-end solutions and chart out the plans, and begin developing software that helps your business.

7. Plego

Plego technologies is a software consulting company with multiple offices around the globe. It provides services like web development, eCommerce store development, AI/ML products, and many more things.

Plego has been in the software development business since 2002, and by now, it has worked with large corporations like Berkshire Hathaway, Apple, Samsung, Intel, etc.

The company offers multiple hiring models, so you can choose the one that provides maximum efficiency for your investments, and you can always change the hiring models as you advance.

8. Atomic Object

Atomic Object is a custom software development and consulting company for all your technical needs. It provides services like web development, mobile development, IoT software, Desktop applications, and Cloud migration too.

The company works with the latest technologies like Android, Swift, Azure, React, AWS, NodeJS, and many others as and when its clients require it.

9. Caxy Interactive

Caxy Interactive is one of the oldest and top software development companies in Chicago. It was established in 1999 and has been based in Chicago since then. The company provides services like web development, analytics, and design for global customers.

10. SimForm

SimForm is a unique digital engineering and solutions provider. The company provides services in four main sections such as product engineering, cloud, and DevOps engineering, Data engineering, and Quality engineering.

If you want to build exceptional products with an extensive team, SimForm is the way to go. It provides project management, design, development, performance testing, and app management services. SimForm started in 2010, and by now, it has helped clients of various levels right including startups, public companies, Fortune 500 companies, WHO, and NGOs too.

Conclusion

Whether you are looking for an experienced and reliable solution provider or you are looking for an innovative and experimental software development company, you have all the best options in this list. So clear your requirements, and head to any of these software development companies in Chicago to build the best technological products for your needs.

Featured Image Credit: Provided by the Author; Thank you!

Jigar Agrawal

Jigar Agarwal Digital Marketing Manager @eSparkBiz, Passionate about anything related to Digital Marketing. Wants to unlock the world of technology and Social Media where every day there is a chance of new possibility as well as innovation. He help every SaaS Development companies to improve their ROI.

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Best Moz Alternatives of 2023

Published

15 hours ago

on

03/30/2023

By

SemRush and GritDaily


Every entrepreneur and small business owner needs to get SEO right if they want to be competitive in both the online and local markets in which they operate.

Making sure your website gets seen by the right people—your prospects—at the right time—when they’re ready to buy—is just the first-level challenge. You also need to make sure your site is optimized for local search traffic and ranking well organically to prospects who are in an earlier stage of the buyer’s journey.

To solve those business website challenges, many owners and entrepreneurs turn to reputable online SEO tools. For many years, Moz has been considered to be at the top of that list.

Moz and What It Can Do for Entrepreneurs

Moz Pro is a suite of SEO tools that includes keyword research, site audit, rank tracking, link building, and much more. One of the first SEO tools to hit the market, Moz Pro remains quite popular with businesses of all sizes.

However, some find Moz Pro to be prohibitively expensive, and many find its value—that is, what it offers in exchange for those high prices—to be less compelling than some of its competitors. While it does offer a free plan, that level provides access to limited features. Additionally, many users find the UI/UX (user interface/user experience) non-intuitive, with a steep learning curve.

These are just a few reasons why entrepreneurs might want to seek a different alternative to resolve their SEO challenges. In addition to tools offered by search engines, such as Google Search Console (a free tool that Google offers to help monitor site performance, indexing issues, and more), consider some of the Moz alternatives we’ve listed below.

1. Semrush

Semrush is a comprehensive suite of SEO tools that offers keyword research, competitor analysis, site audit, backlink analysis, and more. Like Moz, it will help you research and analyze keywords, including search volume, related keywords, and more.

Both sets of tools also help you choose keywords that are accessible and competitive, but SEMrush helps you assess how many links you’ll have to build in order to rank for that specific keyphrase. While Moz offers ranking data for results from Google, Bing, and Yahoo! Search engines, SEMrush only provides Google data.

SEMrush may also provide more help in the field of social media analysis with SM content optimization, management, and performance analysis tools. It offers a free trial, plus a free version with limited functionality as well as three paid plans.

Click here to try Semrush for free for 14 days.

2. Ahrefs

A popular SEO tool, Ahrefs offers keyword research, site audit, competitor analysis, backlink analysis, and more. Ahrefs lets you audit your own site for top keywords and performance, backlinks and anchor text, overall domain performance, and competitive domains.

Many users find the Ahrefs interface to be more simply designed and intuitive to navigate and use. It also provides robust domain data, including estimated domain traffic with the ability to view changes to a site’s performance over time.

Ahrefs will also show you keyword research data for ten search engines, not just Google. Like SEMrush, it lets you know how many backlinks you’ll need to build in order to rank well for selected keywords. Websites can use a free Webmaster tool’s version, or you can sign up for one of four paid plans.

3. Raven Tools

Raven Tools is a suite of SEO tools that includes site audit, keyword research, backlink analysis, rank tracking, and more. Users rank it especially highly for its keyword analysis and SERP (search engine results pages) rank tracking. Unlike some other alternatives on our list, it doesn’t offer a free version, but it does provide a free full-feature trial for seven days.

As part of its suite of tools, Raven Tools gives you access to SEO audits, on-page SEO analysis, SERP analytics, and page speed data. In addition, you can find tools for keyword tracking, backlinks tracking, and paid ad tools. With five paid plan levels from $50 to $480 a month, you can find the package that suits your business site’s needs.

4. Majestic SEO

Majestic SEO provides a backlink analysis tool that yields information on backlinks, anchor text, and referring domains. That’s the primary difference between Majestic and Moz. Whereas the latter site aims to provide a fully featured suite of SEO tools, Majestic is aimed at a narrower slice of the market. It does backlink analysis very well, however, including analysis of top incoming backlinks, tools to help you build more incoming links, comparison tools for your competitors’ domains, and other relevant metrics such as anchor texts and referring domains.

There are no free versions (and no free trial offers either, for that matter). Majestic SEO does offer three paid plans, which doesn’t provide as much choice as other sites we’ve profiled here. However, if you’re looking for help with your backlinks, it’s definitely one to consider.

5. Screaming Frog

Screaming Frog SEO Spider is a site crawler that helps you identify technical SEO issues on your site. It manually analyzes each page on your site for broken links, duplicate content, missing title tags, and much more. You can also connect it with your Google Analytics account to get the most out of the data your GA account generates for you.

Unlike many of the other Moz alternatives here, which operate on an SaaS web-based model, Screaming Frog is a desktop program for both PCs and Macs. It offers a free version and a single paid version that costs about $260 for a license that must be renewed yearly.

6. BrightLocal

BrightLocal provides a targeted set of tools that help you manage your local business listings, monitor customer reviews, and track your local search rankings. It’s a good choice if you’re looking primarily for local SEO and reputation management tools, with access to local SEO and Google business profile audit reports.

BrightLocal offers a two-week free trial with access to all features, as well as three paid levels to its all-in-one suite of tools. In addition, you can pay-as-you-go for access solely to its Citation Builder tools, starting at $2 per website, including submission to hundreds of sites, removing duplicate listings, and repairing errors in existing listings.

7. SpyFu

SpyFu is a competitive analysis tool that provides insights into your competitors’ SEO strategies, including their organic search rankings, paid search campaigns, and more. If you’re mostly in search of tools for competitor analysis, rank tracking, and domain comparison functionality, SpyFu is a good alternative to Moz Pro.

SpyFu offers both a free trial and a free version, as well as three paid versions that let you run customized monthly reports.

The Bottom Line

If you need a comprehensive set of SEO tools but Moz Pro is a little out of your price range, or more than what you need, there are lots of Moz alternatives you can choose from. Consider exactly what SEO needs your site is currently experiencing before you choose an alternative SEO tool to try. For example, if competitor analysis is more important to you, look at Ahrefs or SpyFu. If you’re more concerned about local SEO and SEM, consider BrightLocal.

Check for a trial period or a free plan in order to test out the interface and UX generally, since you’ll want to pick an option that feels intuitive to use and that you can navigate with relative ease. Make sure the plan you’re considering meets both your business needs and your budget. That’s the best way to make sure you’re using the right SEO tools for your business and website.

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