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Top 10 Killer Magento SEO Tips For Your E-Commerce Website



Magento SEO Tips For Your E-Commerce Website

Magento is the most popular open-source platform for ecommerce stores. You can find some customized features in Magento to develop your online store with all SEO tools. If you want to sell your products from your own ecommerce website then you can choose Magento to develop your online store. 

Magento SEO Tips for Your E-Commerce Website 

Before you develop your online store on Magento, you need to consider the following things: 

  • Remove duplicate content from your pages
  • Optimize your online store with HTML sitemap
  • Use the XML sitemap in Magento 2
  • Optimize your product images with the right alt text
  • Increase the upload speed of your website
  • Change the Robot.txt to Magento 2
  • Add proper title and Meta description for each product
  • Rewrite your URLs and remove the default store code from URLs
  • Add a blog page in your store, where you can share your news and updates
  • Use relevant links and optimize your content with proper backlinks

Check out the details below: 

  • Avoid duplicate content for your ecommerce

You should not use duplicate content in your ecommerce store. You can add some products in the same category, but there are some variations in colors, sizes and shapes in your products.

So, you need to write a proper description for each product. To avoid duplicate content in Magento, you can use the canonical tags.

Choose the stores option, click on configuration, go for the catalog and change the canonical link tags from your products. 

  • Optimize HTML sitemap 

  • Magento SEO Tips For Your E-Commerce Website

Magento does not create an HTML sitemap automatically, and you need to use some extensions to optimize your HTML sitemap.

There are various extensions available to configure the sitemap. You can try the Dynamic HTML Sitemap for Magento 2.

You can add an external link in your sitemap and you can add your products with comas. Once you configure the XML sitemap in Magento 2, it will automatically update your pages.

In Magento 2, you can click on the stores, go to the settings, click on the configuration, and change the XML sitemap from the catalog option.

If you do not know the coding then hire a Magento developer for your ecommerce website.    

  • SEO for product images 

  • Magento SEO Tips For Your E-Commerce Website

You can use multiple images with your product to attract potential customers. Such images will decide the ranking of your website on search engines and you need to optimize your product images with alt-text.

Do not use multiple keywords as alt-tags for your product images and you should add relevant descriptions as alt-text.

You can change the alt text of your images from your admin panel in Magento. Simply, check your product catalog and double click on the thumbnail of your products and go to their detail page.

Scroll down the page and check your images and videos, and then double click on the images and add alt text in the given field. 

  • Increase the upload speed of your site 

  • Magento SEO Tips For Your E-Commerce Website

The loading speed of your website can have a significant impact upon the search engine ranking and people can wait for few seconds to check your website.

You need to design your ecommerce with lightning speed and you can try the following ways to increase the loading speed of your site: 

  • Remove caches from your site. Click on the System, go to the cache management and remove the caches from your site. 
  • Enable the flat category for your products and you can find this option under the product catalog. 
  • Merge the JavaScript and CSS files from the stores’ option in Magento. Click on the developer option under the configuration of stores and enable the merge option to optimize your website.   
  • Configure Robots.txt

  • Magento SEO Tips For Your E-Commerce Website

Robot.txt can block some of your pages from search engines and you can change the Robot.txt of your pages to avoid indexing in the search engine. For example, if you do not want to index some of your pages or products in a search engine, then you can change the Robot.txt of such pages and add no-follow option.

In Magento 2, you can easily configure your Robot.txt from the general option and you can click on the design and edit the robot.txt according to your needs. 

  • Title and description in Magento 2

  • Magento SEO Tips For Your E-Commerce Website

You can find a default section in Magento 2 to add a title and description for your products.

You must edit such fields and include a description and title with proper keywords. Click on your admin panel, go for the content and design, and configure the description of your products.

You can use 50-60 characters as title tags and the description should be 150-160 characters. Do not use multiple keywords in your description and always use some relevant ones for SEO. 

  • Rewrite the URLs 

  • Magento SEO Tips For Your E-Commerce Website

You need to use some SEO-friendly URLs for your online store. You can rewrite the URLs of your products and pages in Magento 2.

For example, you can use the default setting of Magento and set the URLs for categories like domain/category and you can set a different URL for subcategories like domain/category/subcategory.

Do not use stop words in your URLs like, and, but, or, of, fine etc. Also do not use special characters in your URLs like, ” < > # % { } | ^ ~ [ ] ` etc.   

You can go to your admin panel, click on the stores and change the URL from the general section of Magento 2.

You can also remove “index.php” and set up some unique URLs for your products and pages.

You can also enable the search engine optimization in your Magento 2 to set such URLs according to the search engine results. You can simply go to your stores, click on the configuration and enable the search terms from the catalog option.

But, if you have any root file in your Magento then you need to change your .htacess file and you have to hire a Magento developer in this regard.     

  • Do not use the default store code

  • Magento SEO Tips For Your E-Commerce Website

You should remove the store code from your URLs in Magento. You can change this code from your admin panel. You can click on the stores, go for the configuration, choose the general option and click on the web.

You will find URL options here, and you can disable the store code from this section. Once you remove the store code from your URLs, you must clean the cache from your Magento site.  

  • Add a blog to your online store 

It is very important to add a blog page to your ecommerce store. You can use the Magento blog extension free of cost and add a blog to your website. You can share your new lunches through your blogs, and you can promote your brands and products in the same way. It will give you a better ranking on search engines. 

  • Use quality links for your ecommerce site 

You need to create quality inbound links for your website, which will help you to get high rankings on search engines. You should use your content with proper backlinks and together you should know how to hire a Magento developer (see my post on Medium).

Magento is an open-source platform designed for an ecommerce website and it has all features that can give you the flexibility to design your website. It is free to download and you can check Magento Forums to know about their updates.

You can optimize your online store for search engines and you can design a well responsive ecommerce store on Magento. 

Dharmendra Chahar

I am a seasoned content writer and blogger. I have published many articles on different websites. My skills also include user experience & conversion optimization. I love to write about Travel, Relationships, Auto, Health, Education, Lifestyle, Fashion, Sport, Home Improvement, Technology, Entertainment, etc. You should visit my website Axis Web Art


Fintech Kennek raises $12.5M seed round to digitize lending



Google eyed for $2 billion Anthropic deal after major Amazon play

London-based fintech startup Kennek has raised $12.5 million in seed funding to expand its lending operating system.

According to an Oct. 10 report, the round was led by HV Capital and included participation from Dutch Founders Fund, AlbionVC, FFVC, Plug & Play Ventures, and Syndicate One. Kennek offers software-as-a-service tools to help non-bank lenders streamline their operations using open banking, open finance, and payments.

The platform aims to automate time-consuming manual tasks and consolidate fragmented data to simplify lending. Xavier De Pauw, founder of Kennek said:

“Until kennek, lenders had to devote countless hours to menial operational tasks and deal with jumbled and hard-coded data – which makes every other part of lending a headache. As former lenders ourselves, we lived and breathed these frustrations, and built kennek to make them a thing of the past.”

The company said the latest funding round was oversubscribed and closed quickly despite the challenging fundraising environment. The new capital will be used to expand Kennek’s engineering team and strengthen its market position in the UK while exploring expansion into other European markets. Barbod Namini, Partner at lead investor HV Capital, commented on the investment:

“Kennek has developed an ambitious and genuinely unique proposition which we think can be the foundation of the entire alternative lending space. […] It is a complicated market and a solution that brings together all information and stakeholders onto a single platform is highly compelling for both lenders & the ecosystem as a whole.”

The fintech lending space has grown rapidly in recent years, but many lenders still rely on legacy systems and manual processes that limit efficiency and scalability. Kennek aims to leverage open banking and data integration to provide lenders with a more streamlined, automated lending experience.

The seed funding will allow the London-based startup to continue developing its platform and expanding its team to meet demand from non-bank lenders looking to digitize operations. Kennek’s focus on the UK and Europe also comes amid rising adoption of open banking and open finance in the regions.

Featured Image Credit: Photo from; Thank you!

Radek Zielinski

Radek Zielinski is an experienced technology and financial journalist with a passion for cybersecurity and futurology.

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Fortune 500’s race for generative AI breakthroughs



Deanna Ritchie

As excitement around generative AI grows, Fortune 500 companies, including Goldman Sachs, are carefully examining the possible applications of this technology. A recent survey of U.S. executives indicated that 60% believe generative AI will substantially impact their businesses in the long term. However, they anticipate a one to two-year timeframe before implementing their initial solutions. This optimism stems from the potential of generative AI to revolutionize various aspects of businesses, from enhancing customer experiences to optimizing internal processes. In the short term, companies will likely focus on pilot projects and experimentation, gradually integrating generative AI into their operations as they witness its positive influence on efficiency and profitability.

Goldman Sachs’ Cautious Approach to Implementing Generative AI

In a recent interview, Goldman Sachs CIO Marco Argenti revealed that the firm has not yet implemented any generative AI use cases. Instead, the company focuses on experimentation and setting high standards before adopting the technology. Argenti recognized the desire for outcomes in areas like developer and operational efficiency but emphasized ensuring precision before putting experimental AI use cases into production.

According to Argenti, striking the right balance between driving innovation and maintaining accuracy is crucial for successfully integrating generative AI within the firm. Goldman Sachs intends to continue exploring this emerging technology’s potential benefits and applications while diligently assessing risks to ensure it meets the company’s stringent quality standards.

One possible application for Goldman Sachs is in software development, where the company has observed a 20-40% productivity increase during its trials. The goal is for 1,000 developers to utilize generative AI tools by year’s end. However, Argenti emphasized that a well-defined expectation of return on investment is necessary before fully integrating generative AI into production.

To achieve this, the company plans to implement a systematic and strategic approach to adopting generative AI, ensuring that it complements and enhances the skills of its developers. Additionally, Goldman Sachs intends to evaluate the long-term impact of generative AI on their software development processes and the overall quality of the applications being developed.

Goldman Sachs’ approach to AI implementation goes beyond merely executing models. The firm has created a platform encompassing technical, legal, and compliance assessments to filter out improper content and keep track of all interactions. This comprehensive system ensures seamless integration of artificial intelligence in operations while adhering to regulatory standards and maintaining client confidentiality. Moreover, the platform continuously improves and adapts its algorithms, allowing Goldman Sachs to stay at the forefront of technology and offer its clients the most efficient and secure services.

Featured Image Credit: Photo by Google DeepMind; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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UK seizes web3 opportunity simplifying crypto regulations



Deanna Ritchie

As Web3 companies increasingly consider leaving the United States due to regulatory ambiguity, the United Kingdom must simplify its cryptocurrency regulations to attract these businesses. The conservative think tank Policy Exchange recently released a report detailing ten suggestions for improving Web3 regulation in the country. Among the recommendations are reducing liability for token holders in decentralized autonomous organizations (DAOs) and encouraging the Financial Conduct Authority (FCA) to adopt alternative Know Your Customer (KYC) methodologies, such as digital identities and blockchain analytics tools. These suggestions aim to position the UK as a hub for Web3 innovation and attract blockchain-based businesses looking for a more conducive regulatory environment.

Streamlining Cryptocurrency Regulations for Innovation

To make it easier for emerging Web3 companies to navigate existing legal frameworks and contribute to the UK’s digital economy growth, the government must streamline cryptocurrency regulations and adopt forward-looking approaches. By making the regulatory landscape clear and straightforward, the UK can create an environment that fosters innovation, growth, and competitiveness in the global fintech industry.

The Policy Exchange report also recommends not weakening self-hosted wallets or treating proof-of-stake (PoS) services as financial services. This approach aims to protect the fundamental principles of decentralization and user autonomy while strongly emphasizing security and regulatory compliance. By doing so, the UK can nurture an environment that encourages innovation and the continued growth of blockchain technology.

Despite recent strict measures by UK authorities, such as His Majesty’s Treasury and the FCA, toward the digital assets sector, the proposed changes in the Policy Exchange report strive to make the UK a more attractive location for Web3 enterprises. By adopting these suggestions, the UK can demonstrate its commitment to fostering innovation in the rapidly evolving blockchain and cryptocurrency industries while ensuring a robust and transparent regulatory environment.

The ongoing uncertainty surrounding cryptocurrency regulations in various countries has prompted Web3 companies to explore alternative jurisdictions with more precise legal frameworks. As the United States grapples with regulatory ambiguity, the United Kingdom can position itself as a hub for Web3 innovation by simplifying and streamlining its cryptocurrency regulations.

Featured Image Credit: Photo by Jonathan Borba; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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