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Why Shopify is Best Choice for Small Ecommerce Business – ReadWrite



shopify share in 1 million ecommerce websites

In this eCommerce era, people lack time to shop offline, from physical stores. Alternatively, they get magnetized towards shopping online or from eCommerce stores. This fact ahead is inviting more and more small businesses to adopt eCommerce platforms. Moreover, the retailers are also moving their businesses to eCommerce stores.

So, if you are planning to develop your own ecommerce business to move your business online, continue reading.

While rooting an eCommerce business, or improving an existing one, the first thing that emerges is what ecommerce platform to consider. Here, you need an eCommerce platform that assists you in making your brand stand independently.

Well, undoubtedly, Shopify is the first name that strikes the head. It holds the caliber to grab global exposure to meet your business needs and enhance sales.

Have you ever thought, why Shopify is a well-recognized ecommerce platform? If not then, no need to fret.

Today, we are here to introduce Shopify and let you know that Shopify is the best pick for small businesses.

Thinking of selling products online through an eCommerce store, the store owners usually have questions. For example – What ecommerce platform is good enough? Is Shopify the perfect choice for my small business? Let you know that yes, of course, it is.

Shopify is known to offer excessively to the small business that targets to offer something more. There are multiple options available when it comes to ecommerce platforms. But, Shopify is the one that is affordable, easy-to-use and customer-friendly

All You Need To Know About Shopify

All over the world, among 175 countries, over 1 mn businesses have achieved $200+ bn, just by using Shopify. Shopify is picked first among the other eCommerce platforms, as it outperforms its rivals.

An excellent fit, Shopify, suits small businesses as it is easy and intuitive to set up. You can customize the eCommerce platform as per your business needs, all through its strong app selection. Moreover, it offers a plethora of integration for multi-channel sales, embracing a POS for brick-and-mortar stores. Apart from that, it arrives with a huge selection of captivating storefront themes that are mobile-friendly.

As an ecommerce CMS, Shopify permits you to craft your online store. It offers a huge variety of themes that attain the brand’s needs. Moreover, it allows you to sell either physical or digital items.

Shopify allows people to develop an online store on their own with no design and coding skills. People who hold the knowledge of HTML and CSS will cherish knowing that this platform offers access to both.

How Can You Use Shopify For Your Online Business?

Shopify is a ‘hosted’ solution means it runs itself on servers. Also, it doesn’t demand buying web hosting or installing any software anywhere. Moreover, you only need to pay its monthly fee to get its access. The longer you hold access to the internet or a web browser, the more you can handle your store from anywhere. Using Shopify, you can develop feature-rich and scalable eCommerce applications for you, which hold easy management and effective marketing tools.

Some Interesting Shopify Statistics

  • Revenue Figures: In 2019, specific revenues were within the range of $1.545 billion to $1.555 billion, which was $1.073 billion in 2018.
  • Shopify Users: In 2019, we caught the figure of 1.4m with full-time jobs backed by businesses running on Shopify.
  • Order Processed: In 2019, the Shopify platform reported overall $135+ billion sales that were $4.1 billion in 2018.
  • Mobile Usage in Shopify Storefronts: In 2019, in its 3rd quarter, Shopify noticed 71% of orders and 81% of traffic coming on Shopify stores through mobile devices. It was caught 67% and 77% respectively, in 2018.
  • App Store: In May 2020, as per an announcement by Shopify — now, there are 4,200 applications in the App Store.
  • Retailers using the Shopify POS App: 100,000+ retailers in 2019 June were using Shopify POS.
Source: BuiltWith

Top Reasons – Why Shopify is the Best eCommerce Platform for Small eCommerce Businesses?

Check out the top reasons that will explain why Shopify is the best for small eCommerce businesses.

Easy to Use Systems

  • Shopify is well-recognized for its easy-to-use and simply manageable functionality. It holds a very simple dashboard that you can use to accomplish your tasks rapidly. Shopify allows you to manage and control your store easily along with your data with no technical skills or knowledge.
  • In the emerging world of cybersecurity concerns and legal oversight, holding someone who embraces the ins and outs of security and the law can be important. That’s why Shopify controls the running servers, safety, software updates, and various other things that various owners of small businesses may not like to deal with.
  • Moreover, you should dual-check that your actions are according to any related regulations or best practices. Following the regulations will let you target the running of your business seamlessly — whether it’s designing or building products, meeting orders, or customer service.

eCommerce Features and Tools

Shopify provides various features and the tools that hold the caliber to build your eCommerce store easily. It involves all the basic eCommerce features, such as marketing tools, analytics, reports, shopping cart, and mobile access.

You can also employ some other marketing tools, like discount code and coupon generators, custom gift cards, Facebook selling, product reviews, email marketing, social network integration, Facebook ads, and Google ads. Moreover, Shopify holds competitive payment processing rates and clutches fraud protection and PCI compliance.

Low-Cost Entry

shopify pricing plans

While there exist very low-cost or free open-source eCommerce solutions, among these mostly have hidden charges. Yes, Shopify also charges a monthly fee, but it provides exceptional value; you will know this when you will segregate free solutions or the actual cost.

A basic package or a Lite plan is perfect for you if you own a website already and need to start exploring eCommerce to  if there is a market for your goods or services. Moreover, Shopify doesn’t need any long-term contracts or charge any setup fee; this makes it an ideal choice for small eCommerce businesses that are looking to boost a business.

Supports Various Languages

If you are looking ahead to build your small eCommerce business and start selling your product or services all over the globe — Shopify is the perfect platform for you. Shopify holds various plugins that permit the merchants to translate their storefront into various languages.

So, you can use Shopify and enable various languages from your Shopify admin to develop separate URLs for your translated content. When your customers land on your translated URL, your store will show the translated version automatically if the translation exists.

Unlimited Products and Bandwidth

Among all, this is the best feature on Shopify, according to which you will have no restrictions on the number of products you sell on your Shopify eCommerce store. This states that if you start your eStore with only 200 products and want to append some more, about 400-500, and even more then, no one is going to stop you. Shopify doesn’t limit online store owners with the number of products they can sell on their Shopify store.

Manage Store with Via Smartphone

You don’t need to fret about your business when you are enjoying your family time, or you are on holiday. You are allowed to manage your eStore easily on your smartphone. It’s because Shopify mobile app permits you to manage your products, orders, customers, and staff from anywhere only with your smartphone.

Moreover, you can use Shopify to add products, manage inventory levels. meet orders, compare sales channels, and keep an eye on revenue, including other analytics changes.

Shopify Supports Blog Feature

You should have heard, “Content is King,” well, Shopify permits you to use the strength of content and backs blog features so that you can hit your potential customers with ease. A big part of any eCommerce marketing approach is blogging.

Supporting your blog features is the best way to generate more traffic, craft your audience, and enhance your store’s sales. Therefore, use the Shopify blog and allow your small eCommerce business to grow well.

Customer Service

In case you are seeking help while using Shopify, the company offers various resources to resolve any sort of issue. If anyone needs to get in touch with a live being, Shopify provides a dedicated support team with 24*7 customer support through live chat, phone, and email. The customer service of Shopify is friendly, accessible, and fast always.

You can also find 1-to-1 assistance when it comes to the growth of your small eCommerce business. Widely recognized as Shopify Experts, such partner developers, designers, and marketers have been accepted by Shopify to help you in developing your online store, grow your customer base, and boost engagement.

14-Days Free Trial

Shopify comes with a 14 days free trial feature that helps small business owners explore Shopify a little more. If you are all set with your plans to start your online business and sell the products online, Shopify comes with a 14 days free trial. After 14 days, you need to choose a package.

If you want to conduct your online business with a minimum budget, you can pick a basic package and earn money.

Thousands of Themes Available

shopify themes

With Shopify, you can welcome thousands of themes that are available. You can pick the theme that is best suited for your eStore. Don’t forget, “the first impression lasts forever.”

Other Gains

With the online store, Shopify also offers small eCommerce businesses CMS, CRM, 3rd-party integration, fully-featured blog, and more. Also, it looks after the security and infrastructure side of your website and online store.

When your target is accessibility and security, Shopify confirms that the small eCommerce business performs regular backups of all data automatically, including orders, product information, inventory, and customer information in secure servers.

Wrapping Up

When our concern is to select the best e-commerce platform for a small business, then Shopify is the right choice. Shopify is a globally accepted e-commerce platform, and it comes with a wide range of features, appealing themes, sales, marketing tools.

There are thousands of Shopify apps available on Appstore to add more features and functionalities. These facts of Shopify make it an all-inclusive e-commerce platform to develop online stores accessible and simple to use, and more.

I say, “go with the best eCommerce platform, Shopify, and witness your online eCommerce business growing immensely.”

Top Image Credit: andrea piacquadio; pexels

Vivek Khatri

Vivek Khatri, founder & director of Emizentech. He has been working in various subsets of the IT industry for the past many years. He has provided creative and functional solutions to clients in the field of e-commerce, mobile app, web, and Salesforce CRM.


Fintech Kennek raises $12.5M seed round to digitize lending



Google eyed for $2 billion Anthropic deal after major Amazon play

London-based fintech startup Kennek has raised $12.5 million in seed funding to expand its lending operating system.

According to an Oct. 10 report, the round was led by HV Capital and included participation from Dutch Founders Fund, AlbionVC, FFVC, Plug & Play Ventures, and Syndicate One. Kennek offers software-as-a-service tools to help non-bank lenders streamline their operations using open banking, open finance, and payments.

The platform aims to automate time-consuming manual tasks and consolidate fragmented data to simplify lending. Xavier De Pauw, founder of Kennek said:

“Until kennek, lenders had to devote countless hours to menial operational tasks and deal with jumbled and hard-coded data – which makes every other part of lending a headache. As former lenders ourselves, we lived and breathed these frustrations, and built kennek to make them a thing of the past.”

The company said the latest funding round was oversubscribed and closed quickly despite the challenging fundraising environment. The new capital will be used to expand Kennek’s engineering team and strengthen its market position in the UK while exploring expansion into other European markets. Barbod Namini, Partner at lead investor HV Capital, commented on the investment:

“Kennek has developed an ambitious and genuinely unique proposition which we think can be the foundation of the entire alternative lending space. […] It is a complicated market and a solution that brings together all information and stakeholders onto a single platform is highly compelling for both lenders & the ecosystem as a whole.”

The fintech lending space has grown rapidly in recent years, but many lenders still rely on legacy systems and manual processes that limit efficiency and scalability. Kennek aims to leverage open banking and data integration to provide lenders with a more streamlined, automated lending experience.

The seed funding will allow the London-based startup to continue developing its platform and expanding its team to meet demand from non-bank lenders looking to digitize operations. Kennek’s focus on the UK and Europe also comes amid rising adoption of open banking and open finance in the regions.

Featured Image Credit: Photo from; Thank you!

Radek Zielinski

Radek Zielinski is an experienced technology and financial journalist with a passion for cybersecurity and futurology.

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Fortune 500’s race for generative AI breakthroughs



Deanna Ritchie

As excitement around generative AI grows, Fortune 500 companies, including Goldman Sachs, are carefully examining the possible applications of this technology. A recent survey of U.S. executives indicated that 60% believe generative AI will substantially impact their businesses in the long term. However, they anticipate a one to two-year timeframe before implementing their initial solutions. This optimism stems from the potential of generative AI to revolutionize various aspects of businesses, from enhancing customer experiences to optimizing internal processes. In the short term, companies will likely focus on pilot projects and experimentation, gradually integrating generative AI into their operations as they witness its positive influence on efficiency and profitability.

Goldman Sachs’ Cautious Approach to Implementing Generative AI

In a recent interview, Goldman Sachs CIO Marco Argenti revealed that the firm has not yet implemented any generative AI use cases. Instead, the company focuses on experimentation and setting high standards before adopting the technology. Argenti recognized the desire for outcomes in areas like developer and operational efficiency but emphasized ensuring precision before putting experimental AI use cases into production.

According to Argenti, striking the right balance between driving innovation and maintaining accuracy is crucial for successfully integrating generative AI within the firm. Goldman Sachs intends to continue exploring this emerging technology’s potential benefits and applications while diligently assessing risks to ensure it meets the company’s stringent quality standards.

One possible application for Goldman Sachs is in software development, where the company has observed a 20-40% productivity increase during its trials. The goal is for 1,000 developers to utilize generative AI tools by year’s end. However, Argenti emphasized that a well-defined expectation of return on investment is necessary before fully integrating generative AI into production.

To achieve this, the company plans to implement a systematic and strategic approach to adopting generative AI, ensuring that it complements and enhances the skills of its developers. Additionally, Goldman Sachs intends to evaluate the long-term impact of generative AI on their software development processes and the overall quality of the applications being developed.

Goldman Sachs’ approach to AI implementation goes beyond merely executing models. The firm has created a platform encompassing technical, legal, and compliance assessments to filter out improper content and keep track of all interactions. This comprehensive system ensures seamless integration of artificial intelligence in operations while adhering to regulatory standards and maintaining client confidentiality. Moreover, the platform continuously improves and adapts its algorithms, allowing Goldman Sachs to stay at the forefront of technology and offer its clients the most efficient and secure services.

Featured Image Credit: Photo by Google DeepMind; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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UK seizes web3 opportunity simplifying crypto regulations



Deanna Ritchie

As Web3 companies increasingly consider leaving the United States due to regulatory ambiguity, the United Kingdom must simplify its cryptocurrency regulations to attract these businesses. The conservative think tank Policy Exchange recently released a report detailing ten suggestions for improving Web3 regulation in the country. Among the recommendations are reducing liability for token holders in decentralized autonomous organizations (DAOs) and encouraging the Financial Conduct Authority (FCA) to adopt alternative Know Your Customer (KYC) methodologies, such as digital identities and blockchain analytics tools. These suggestions aim to position the UK as a hub for Web3 innovation and attract blockchain-based businesses looking for a more conducive regulatory environment.

Streamlining Cryptocurrency Regulations for Innovation

To make it easier for emerging Web3 companies to navigate existing legal frameworks and contribute to the UK’s digital economy growth, the government must streamline cryptocurrency regulations and adopt forward-looking approaches. By making the regulatory landscape clear and straightforward, the UK can create an environment that fosters innovation, growth, and competitiveness in the global fintech industry.

The Policy Exchange report also recommends not weakening self-hosted wallets or treating proof-of-stake (PoS) services as financial services. This approach aims to protect the fundamental principles of decentralization and user autonomy while strongly emphasizing security and regulatory compliance. By doing so, the UK can nurture an environment that encourages innovation and the continued growth of blockchain technology.

Despite recent strict measures by UK authorities, such as His Majesty’s Treasury and the FCA, toward the digital assets sector, the proposed changes in the Policy Exchange report strive to make the UK a more attractive location for Web3 enterprises. By adopting these suggestions, the UK can demonstrate its commitment to fostering innovation in the rapidly evolving blockchain and cryptocurrency industries while ensuring a robust and transparent regulatory environment.

The ongoing uncertainty surrounding cryptocurrency regulations in various countries has prompted Web3 companies to explore alternative jurisdictions with more precise legal frameworks. As the United States grapples with regulatory ambiguity, the United Kingdom can position itself as a hub for Web3 innovation by simplifying and streamlining its cryptocurrency regulations.

Featured Image Credit: Photo by Jonathan Borba; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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