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Why You Need Core Values

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Core Values


What gets you up in the morning? Seriously think about it. Your alarm goes off; why are you getting out of bed? Of course, many adults would say they have to pay bills, provide for a family, and save for a great vacation, but there has to be more, right? It can’t just be all about money? If it were all about money, you would go to the worst company if they paid you well, and you would stay at a terrible job that provides a good value for you. The truth is, money is part of why we get up, but what keeps us going each day is much deeper than that. It’s more tied to core values and who we are than we may even know.

The average adult makes about 35,000 decisions a day. However, have you ever wondered what guides the process behind making these decisions? Do you know what influences your choices?

Almost all the decisions you make in life stem from your core values. Your core values encompass your foundational beliefs. They dictate your behavior and help you make the decisions you do.

Both personal and business core values are essential if you want to succeed, especially in today’s modern remote workplace. Moreover, these values are broad concepts you can repeatedly apply to various situations to guide your actions. In this article, we’ll be taking an in-depth look at core values, why they matter, and how to discover yours.

What is a Core Value? Core Values Meaning

The broad definition of core values is that they are a set of fundamental beliefs, ideals, or practices that an individual or organization operates from. They are the principal perspectives that guide the way a person or organization behaves with others.

People and organizations usually have about 10 or fewer core values. Identifying core values for yourself or your company can provide structure and guidance in challenging situations. For example, let’s say one of your core values is honesty. In this instance, you decide whether or not to keep certain pieces of information confidential or not. 

To better understand core values, let’s look at personal and business core values.

What are Personal Core Values?

Core values are standards that guide the choices and actions of people. Usually, we make decisions based on the possible impact they’d have on our values. However, most of the time, we do this unconsciously. This is because we are aware that our core values can have ambiguous implications. 

Core values influence behavior and form beliefs. Therefore, personal core values are important for personal development. They can guide you to make intelligent decisions by considering your strengths, wants, and needs.

Examples of personal values include honesty, loyalty, reliability, consistency, and commitment. People in happy relationships often say that their partners share the same values. This means that they both share the same core values that dictate how they live their lives.

In an ideal world, all of our core beliefs will be positive. However, we are not living in an ideal world, and values like greed and self-interest exist. Negative values can develop if you’ve had to survive in a challenging situation or if you live in fear.

How to Discover Your Personal Core Values

1. Write Down your Values

Review the core values list below and write down the ones that resonate with you most. Choose the values that best describe your feelings and behaviors. You add other values if it’s not on our list as well.

2. Consider the People You Admire Most

Often, values are personified in those we love and admire. When we admire a quality in Someone, it is usually because it is something we value as well. Make a list of 6 people that you admire.

This can include a colleague who you admire because of their dedication or a family member because of their empathy. You can also include people you consider heroes. For example, many people admire Martin Luther King Jr. for his commitment to fighting for social justice.

The idea here is to note the values of 6 people you admire. 

3. Consider your Experiences

If you want to learn about your values, reflect on your life’s best and worst moments. Then, think about what these moments revealed about your core values—for example, winning an award as a professor. This means leadership and motivating others are important to you. Meanwhile, negative and painful experiences may have taught you empathy and compassion for others.

4. Time to Consolidate

After drafting your master list of core values, it’s time to consolidate and categorize them. For example, if you have optimism, motivation, and inspiration, they can all go into one category.

5. Identify your Central Theme

Choose a word that best represents the group once all your core values are in categories. You can leave the other words in the group to give the main word more context. For example, if you wrote values like loyalty, commitment, and honesty, group[ them under a core value of “human relationships.”

6. Choose your Top Ones

The number of core values differs from person to person. However, it is always best to narrow them down to five or ten. From your list, choose the top values that are essential to your life. You can always come back to your list to see if your top picks reflect your core values. If they don’t, you can always adjust them to ensure they’re in the correct order.

What are Business Core Values?

Like personal core values, business core values are guiding principles for the choices and actions businesses operate from. They will help with the marketing you do and the technology you choose. However, they differ from company to company and are mainly pre-set while you have to uncover your personal ones.

An organization’s core values cover all activities, including the various strategies used to fulfill a purpose and how everyone interacts with each other. They are the core elements that set the work ethic of the organization. 

Importance of Business Values

Business core values facilitate decision-making. An organization will eliminate any product if its core value stands behind quality. These values let potential and current clients and customers learn about the company’s identity. They give the customers an idea of what to expect when doing business with the company. A solid set of core values can help put a company one step ahead in a competitive market.

Core values can even help when recruiting new employees. Job seekers tend to apply for jobs at companies that share the same core beliefs as them. Core values help to distinguish a company’s identity in various ways. As a result, a company can become more competitive in the marketplace and as an employer. This is because both its clients and employees know what it stands for.

According to Forbes Magazine, “Employers should trade 90 percent talent for just 10 percent character.” A company’s productivity can increase when it attracts like-minded employees who share the same core values. In addition, companies that abide by their core values show integrity which can foster loyalty.

Business core value also affects behavior. Defining and enforcing specific values can inspire employees to go above and beyond for the company. Core values can help shape the work environment and maintain high performance regardless of the circumstances.

How to Identify Business Core Values

1. Assign Someone to be In Charge

It is essential to choose Someone to be in Charge of this process. It can either be one person or a group of individuals. Decide how accountability will be kept and ensure the main focus is on core values, not aspirational ones. It may seem insignificant, but it can be hard to tell the difference between what you hope to achieve when you’re constantly in it as part of your daily life. 

2. Bring everyone on board

It is vital to bring everyone on board. A diverse group of people with different organizational skills may prove beneficial. This includes managers, executives, product developers, frontline employees, and customer service representatives. Moreover, part-time employees and even interns can help.

Try to get commitment from the executive leadership team, C-suite, or co-founders as well. Engage them in discussions about why it is important to have core values and what difference they can make?

3. Get Inspired

The next thing you can do is find other companies in your industry and, beyond that, inspire you. Check out their list of core values. Take the time to go through every single one of them carefully. Choose the one that resonates with you and your company the most. You should also make a note of why that specific core value resonates with you and your company.

4. Ask for Input

Once you have a rough draft of your company’s core values, ask the people in your organization for their input. Be open to what they have to say and incorporate anything useful they have to say.

5. Make it Clear

Once you have your set of company core values, it’s time to clarify things. Take some time to understand what these core values mean for the organization. Note that this step may take some time and several iterations, so don’t get frustrated.

6. Get Internal Feedback

You can now present the final list of core values to everyone in the organization. Organize a Q&A session and take into consideration any concerns. 

Examples

Here are some examples of values. This is not an exhaustive list of examples of core values so that you can add any you think is missing. There are also a lot of different automation tools out there that can help generate some for you for ideas. 

  • Achievement
  • Ambition
  • Caring
  • Charity
  • Collaboration
  • Creativity
  • Curiosity
  • Dependability
  • Empathy
  • Encouragement
  • Enthusiasm
  • Ethics
  • Excellence
  • Fairness
  • Family
  • Friendships
  • Flexibility
  • Freedom
  • Fun
  • Generosity
  • Growth
  • Happiness
  • Health
  • Honesty
  • Humor
  • Individuality
  • Innovation
  • Intelligence
  • Intuition
  • Joy
  • Kindness
  • Knowledge
  • Leadership
  • Learning
  • Love
  • Loyalty
  • Making a difference
  • Motivation
  • Optimism
  • Open-mindedness
  • Passion
  • Perfection
  • Performance
  • Personal development
  • Popularity
  • Power
  • Professionalism
  • Punctuality
  • Quality
  • Recognition
  • Relationships
  • Reliability
  • Resilience
  • Risk-taking
  • Safety
  • Security
  • Self-control
  • Service
  • Spirituality
  • Stability
  • Success
  • Thankfulness
  • Traditionalism
  • Understanding
  • Wealth
  • Well-being
  • Wisdom

Conclusion

A solid set of core values is essential when making important decisions. For example, personal core values can help you find your purpose, increase your confidence, etc. Meanwhile, business core values are crucial for making decisions. They also educate their principles to potential and current customers, employees and stakeholders.

Image Credit: Provided by the Author; Thank you!

Joe Martin

Joe Martin

VP of Marketing

Joe Martin is currently the VP of marketing at Scorpion, a leading provider of technology and marketing to help small businesses grow. Formerly he was CloudApp’s GM and CMO and a Head of Marketing at Adobe. With over 15 years of experience in the industry and tech that makes it run, he provides strategic guidance on how to build and use the right stack and marketing for businesses to grow. Joe believes marketers need smart training and leadership to scale company growth. Connect with Joe on LinkedIn and follow him on Twitter @joeDmarti.

Politics

Fintech Kennek raises $12.5M seed round to digitize lending

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Google eyed for $2 billion Anthropic deal after major Amazon play


London-based fintech startup Kennek has raised $12.5 million in seed funding to expand its lending operating system.

According to an Oct. 10 tech.eu report, the round was led by HV Capital and included participation from Dutch Founders Fund, AlbionVC, FFVC, Plug & Play Ventures, and Syndicate One. Kennek offers software-as-a-service tools to help non-bank lenders streamline their operations using open banking, open finance, and payments.

The platform aims to automate time-consuming manual tasks and consolidate fragmented data to simplify lending. Xavier De Pauw, founder of Kennek said:

“Until kennek, lenders had to devote countless hours to menial operational tasks and deal with jumbled and hard-coded data – which makes every other part of lending a headache. As former lenders ourselves, we lived and breathed these frustrations, and built kennek to make them a thing of the past.”

The company said the latest funding round was oversubscribed and closed quickly despite the challenging fundraising environment. The new capital will be used to expand Kennek’s engineering team and strengthen its market position in the UK while exploring expansion into other European markets. Barbod Namini, Partner at lead investor HV Capital, commented on the investment:

“Kennek has developed an ambitious and genuinely unique proposition which we think can be the foundation of the entire alternative lending space. […] It is a complicated market and a solution that brings together all information and stakeholders onto a single platform is highly compelling for both lenders & the ecosystem as a whole.”

The fintech lending space has grown rapidly in recent years, but many lenders still rely on legacy systems and manual processes that limit efficiency and scalability. Kennek aims to leverage open banking and data integration to provide lenders with a more streamlined, automated lending experience.

The seed funding will allow the London-based startup to continue developing its platform and expanding its team to meet demand from non-bank lenders looking to digitize operations. Kennek’s focus on the UK and Europe also comes amid rising adoption of open banking and open finance in the regions.

Featured Image Credit: Photo from Kennek.io; Thank you!

Radek Zielinski

Radek Zielinski is an experienced technology and financial journalist with a passion for cybersecurity and futurology.

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Politics

Fortune 500’s race for generative AI breakthroughs

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Deanna Ritchie


As excitement around generative AI grows, Fortune 500 companies, including Goldman Sachs, are carefully examining the possible applications of this technology. A recent survey of U.S. executives indicated that 60% believe generative AI will substantially impact their businesses in the long term. However, they anticipate a one to two-year timeframe before implementing their initial solutions. This optimism stems from the potential of generative AI to revolutionize various aspects of businesses, from enhancing customer experiences to optimizing internal processes. In the short term, companies will likely focus on pilot projects and experimentation, gradually integrating generative AI into their operations as they witness its positive influence on efficiency and profitability.

Goldman Sachs’ Cautious Approach to Implementing Generative AI

In a recent interview, Goldman Sachs CIO Marco Argenti revealed that the firm has not yet implemented any generative AI use cases. Instead, the company focuses on experimentation and setting high standards before adopting the technology. Argenti recognized the desire for outcomes in areas like developer and operational efficiency but emphasized ensuring precision before putting experimental AI use cases into production.

According to Argenti, striking the right balance between driving innovation and maintaining accuracy is crucial for successfully integrating generative AI within the firm. Goldman Sachs intends to continue exploring this emerging technology’s potential benefits and applications while diligently assessing risks to ensure it meets the company’s stringent quality standards.

One possible application for Goldman Sachs is in software development, where the company has observed a 20-40% productivity increase during its trials. The goal is for 1,000 developers to utilize generative AI tools by year’s end. However, Argenti emphasized that a well-defined expectation of return on investment is necessary before fully integrating generative AI into production.

To achieve this, the company plans to implement a systematic and strategic approach to adopting generative AI, ensuring that it complements and enhances the skills of its developers. Additionally, Goldman Sachs intends to evaluate the long-term impact of generative AI on their software development processes and the overall quality of the applications being developed.

Goldman Sachs’ approach to AI implementation goes beyond merely executing models. The firm has created a platform encompassing technical, legal, and compliance assessments to filter out improper content and keep track of all interactions. This comprehensive system ensures seamless integration of artificial intelligence in operations while adhering to regulatory standards and maintaining client confidentiality. Moreover, the platform continuously improves and adapts its algorithms, allowing Goldman Sachs to stay at the forefront of technology and offer its clients the most efficient and secure services.

Featured Image Credit: Photo by Google DeepMind; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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Politics

UK seizes web3 opportunity simplifying crypto regulations

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Deanna Ritchie


As Web3 companies increasingly consider leaving the United States due to regulatory ambiguity, the United Kingdom must simplify its cryptocurrency regulations to attract these businesses. The conservative think tank Policy Exchange recently released a report detailing ten suggestions for improving Web3 regulation in the country. Among the recommendations are reducing liability for token holders in decentralized autonomous organizations (DAOs) and encouraging the Financial Conduct Authority (FCA) to adopt alternative Know Your Customer (KYC) methodologies, such as digital identities and blockchain analytics tools. These suggestions aim to position the UK as a hub for Web3 innovation and attract blockchain-based businesses looking for a more conducive regulatory environment.

Streamlining Cryptocurrency Regulations for Innovation

To make it easier for emerging Web3 companies to navigate existing legal frameworks and contribute to the UK’s digital economy growth, the government must streamline cryptocurrency regulations and adopt forward-looking approaches. By making the regulatory landscape clear and straightforward, the UK can create an environment that fosters innovation, growth, and competitiveness in the global fintech industry.

The Policy Exchange report also recommends not weakening self-hosted wallets or treating proof-of-stake (PoS) services as financial services. This approach aims to protect the fundamental principles of decentralization and user autonomy while strongly emphasizing security and regulatory compliance. By doing so, the UK can nurture an environment that encourages innovation and the continued growth of blockchain technology.

Despite recent strict measures by UK authorities, such as His Majesty’s Treasury and the FCA, toward the digital assets sector, the proposed changes in the Policy Exchange report strive to make the UK a more attractive location for Web3 enterprises. By adopting these suggestions, the UK can demonstrate its commitment to fostering innovation in the rapidly evolving blockchain and cryptocurrency industries while ensuring a robust and transparent regulatory environment.

The ongoing uncertainty surrounding cryptocurrency regulations in various countries has prompted Web3 companies to explore alternative jurisdictions with more precise legal frameworks. As the United States grapples with regulatory ambiguity, the United Kingdom can position itself as a hub for Web3 innovation by simplifying and streamlining its cryptocurrency regulations.

Featured Image Credit: Photo by Jonathan Borba; Pexels; Thank you!

Deanna Ritchie

Managing Editor at ReadWrite

Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content management and content development.

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