I’m fascinated by these experiments that give power back to the users and let them make decisions on platform rules and in individual disputes. While most...
Customer experience (CX) is a leading driver of brand loyalty and organizational performance. According to NTT’s State of CX 2023 report, 92% of CEOs believe improvements...
Are you looking for ways to increase customer engagement? If so, you’re in the right place! Engaging with your audience is one of the most important...
What Is Customer Churn? Customer churn, often referred to as customer attrition, is a business term that describes the process when customers stop doing business with...
Brands are under immense pressure to advance and evolve as customer buying trends change, budgets shrink, and broad economic factors become increasingly complicated. In response, many...
The interaction between customers and businesses has increased exponentially with higher communication channel diversity across multiple touchpoints. McKinsey reports 94% of companies surveyed claim to positively...
In today’s highly competitive business landscape, delivering exceptional customer service is paramount to success. It not only builds customer loyalty but also drives business growth. According...
The reactions and preferences of Generation Z (Gen Z) consumers are playing an increasingly pivotal role in shaping brand strategies. With the advent of digital technology...
When it comes to digital marketing, grasping the concept of the customer journey takes on a major significance. At its core, a customer journey is an...
Binance, the largest cryptocurrency exchange in the world, has reached an agreement with the U.S. Securities and Exchange Commission (SEC) to keep the funds of its...